At AstraZeneca we are guided in our work by a strong set of values, and we're resetting expectations of what a bio-pharmaceutical company can be. By truly following the science, we pioneer new methods, new thinking and bring unexpected teams together. Every one of our employees makes a difference to patient lives every day. In Global Sustainability you may not feel you're at the front line of research but your role in changing patients' lives is critical. Our mission is ambitious, and it takes the skills of a collaborative team to really deliver on what science can do and to always put patients first.
We need great people who share our passion for science and have the drive and determination to meet the unmet needs of patients around the world. If you're swift to action, confident to lead, willing to collaborate, and curious about what science can do, then you're our kind of person.
Right now we are looking for Product Manager (Respiratory, COPD) to contribute to AZ’s commercial success through the development and implementation of marketing strategies and plans that lead to a sustainable, profitable and competitive positioning of the brands or brand groups in his/her area of responsibility in the market.
MAIN DUTIES:
Product marketing strategy, plans and business results
Preparing, updating and implementing respective plans (Brand Operational Plans/Brand Strategic Plans) including short and long-term sales/market share/profitability targets of the brands in his/her area of responsibility in cooperation with Franchise LeadGathering and interpreting accurately the customer segmentation, market analyses, competitor analyses, other developments within the sector and the respective data to ensure that the brand plans will reach the targets, integrating these to the operational plans and keeping the plans updatedPlanning, executing & adjusting omnichannel communication to specific HCP target groupsDeveloping and implementing alternative/back up plans and strategies in a proactive manner in case of regulatory changes, changes driven by the brand and competition etc.Planning and financial management
Contributing to ensure that consistent forecasts are made for the market, market share and sales to maintain the continuity of the growth of the brand and to make maximum use of the potentialMaking the most efficient use of the investments budget through planning the marketing activities in a manner to provide the maximum benefit to ensure that the defined profitability and sales targets are reachedCooperation with brand team and marketing planning department to ensure that long term plans are made and revised in line with AZ planning processes. Managing deliveries with constant contact with global, supply & distribution team.Integration of cross functions
Establishing a bilateral communication with the sales team to ensure that the strategic and operational plans are appropriately implemented, informing, directing, and providing feedback to and receiving feedback from, the sales team during periodical and other meetings and following up the implementation of the planCustomer Relations & InsightsDefining the communication strategy for the target customer portfolio for brand, sharing /improving/implementing this strategy with the respective functions/persons.Visiting customers through planning dual visits with the sales team to provide suitable strategy to the market and ensure that potential problems are solvedBuilding and maintaining relations with Key Experts in the therapeutic area to obtain information about the market’s practices and strategies and to maximize the commercial opportunities for the brandCompliance with AZ principles and procedures
Ensure all activities and responsibilities are carried out in compliance with the high standards of ethics and integrity required by the Code of Conduct, supporting Policies and Standards and Company Values to protect and enhance long term performance and reputation
Education, Qualifications, Skills and Experience
Essential
Excellent command of written and spoken EnglishMaster’s degree required e.g. in Marketing, Management, Medical or relevantAt least 4 years’ experience in an innovative pharmaceutical company in Rx marketing areaExperience in omnichannel marketing.Customer-oriented personality with strong planning and organizational skillsAnalytical thinker and attentive to detailsStrategic thinker with ability to set product visionGood at teamworkAbility to work in cross-functional teamsExcellent presentation and communication skills (verbal and written).Advanced knowledge in MS Office applicationsAbility to set and manage priorities, resources, performance targets and project initiatives in a multi TA, matrix environmentHigh integrity and ethical standardsDesirable
Experience in respiratory therapeutic areaExperience in GP sectorUnderstanding of Healthcare environment (outpatient clinics, pharmacies, hospital)Experience in disease awareness campaigns, Patient support programs will be an advantageExperience in Insight/Market ResearchStrategic/Marketing insights and awareness of TA/Brand specific strategiesBusiness acumenProven ability to influence in a cross-functional and multidisciplinary contextA high level of energy and passion toward patients, science and public health
Join AstraZeneca and help us deliver life-changing medicines. Be among our employees who continue to make us an innovation-driven company that stands firmly among the world’s leaders in biopharmaceuticals. APPLY!
Date Posted
08-maj-2025Closing Date
07-cze-2025AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.