WHNT-TV and WHNT.com are looking for someone to join our team as a Digital Content Producer in Huntsville, Alabama, and help continue our commitment to digital-first local journalism.  Applicants must be innovative and full of creativity.

The Rocket City is sure to have a little something for everyone, whether your interests are space, entertainment, education, sports or outdoors. North Alabama is a region that is growing quickly with lots to offer.

This position requires exceptional writing skills and stellar news judgment, with the ability to react quickly to breaking news.

The Digital Content Producer is also responsible for curating high-performing content, crafting homepage layouts driven by data, and helping to report news -- everything from quick-hit local stories to breaking news and enterprise reports. This role will work on building a loyal, local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brands.

Write stories for the web and other digital platformsEnsure accurate and engaging copyEdit and post content in a deadline-driven environmentMonitor all forms of media (print, TV, digital, blogs and social) for breaking news stories and always on the hunt for exclusive and or trending content that will grow engagement and drive loyal, local trafficProficient at reviewing copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines, as well as optimizing on-air assets for our various digital platforms.Strong social media skills for monitoring and posting relevant content utilizing X, Facebook, Instagram and a variety of other social media networks and toolsEvaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow local audienceEnsures all content meets company standards for journalistic integrity Research and database skills, along with online experience in design and editing, are a big plus

In our quest to provide digital-first local journalism, we have developed a streaming app. The Digital Content Producer will also be responsible for helping create, upload and schedule content for streaming, as well as running breaking news update livestreams from our OBS desk in the newsroom. 

Requirements

Degree in journalism, communications or related field; daily newspaper/news site experience or newsroom experience required; live, working web samples and/or print pages preferredKnowledge of SEO Best Practices and AP StyleProficiency in Adobe Photoshop or Canva, and Basic HTML preferred; Other relevant technology and troubleshooting skills a big plusStrong written and verbal communication skillsExperience with Facebook, X, Instagram, TikTok and other platforms preferredCandidate must be willing and able to work any and all shifts, including nights and weekends and holidays.Strong multi-tasking abilitiesOrganized, technical problem solver and quick decision makerCapable of researching, interviewing and writing original news articlesEase with/ability to learn new technology independently and quicklyMaintain a positive work environment through active team participation and cooperation with co-workers in all departmentsResponds positively to feedback

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