Company description Publicis Media is one of Canada’s fastest growing Media Agency networks. The secret sauce? A pool of talented individuals who learn from each other (while tapping into global centres of excellence) and transparency at the core of everything we do, from data reporting to billing all the way to agency leadership. The result is a blend of meaningful work for some of Canadas’ favorite brands and endless opportunities to grow for our team members. Publicis Media has experienced an incredible growth rate over the past years. The network has transformed and moved at the pace of culture. Publicis Media Canada is proud to be Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions. We also offer our employees market leading benefit and incentive programs. You’ll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan. We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle. Overview The OOH Director at APEX Exchange is a senior leadership role responsible for overseeing the execution and performance of OOH investment. This role ensures the delivery of high-quality, results-driven campaigns while maintaining financial discipline and operational excellence. The Director acts as a key liaison between internal teams, clients, and media vendors, and plays a critical role in developing team talent, optimizing vendor relationships, and driving innovation in media buying practices. Responsibilities Team Leadership & Development Lead and mentor a team of Managers, Supervisors, Buyers, and Assistants across investment functions. Foster a collaborative, high-performance culture focused on accountability, innovation, and continuous improvement. Conduct performance reviews and support career development plans for direct reports. Encourage initiative and professional growth by observing and nurturing individual strengths. Campaign Oversight & Execution Maintain quality control over all group projects, ensuring accuracy, timeliness, and alignment with client KPIs. Oversee the full campaign lifecycle—from planning and negotiation to execution, reconciliation, and reporting. Ensure campaigns meet benchmarks, goals, and contractual obligations. Provide strategic input on media mix, vendor selection, and deal structures. Vendor & Partnership Management Lead deal negotiations in collaboration with the VP. Build and maintain strong relationships with key media partners to unlock added value and innovation. Ensure compliance with vendor deal terms and pacing requirements. Financial Accountability & Reporting Oversee campaign financials, including budgeting, billing, and reconciliation. Track deal pacing and extraction rates to ensure profitability and commitment fulfillment. Support monthly forecasting and financial reporting in collaboration with finance teams. Identify opportunities to improve financial outcomes through smarter media investments. Operational Excellence & Innovation Develop and implement process improvements and best practices to enhance efficiency and consistency. Ensure accurate use of media systems (Prisma, DDS) and reporting tools (Excel, PowerPoint, COMMB). Lead by example in work ethic, collaboration, and solution-oriented thinking. Champion innovation in media buying strategies and campaign execution. Cross-Functional & Client Collaboration Act as a strategic partner to planning, strategy, and buying teams to align on campaign goals and execution. Participate in client meetings and presentations, providing insights on media performance and investment strategy. Contribute to the development of case studies and thought leadership that highlight media value and innovation. Develop and execute strategies to drive sustained growth in OOH investments and expand share of wallet across all agencies Qualifications Associate or Bachelor’s Degree in Media, Business, or a related field. 8+ years of progressive experience in media buying or planning, with leadership responsibilities. Strong understanding of media systems, reporting tools, and financial tracking. Proven ability to lead teams, manage vendor relationships, and drive campaign performance. Excellent communication, negotiation, and presentation skills. Demonstrated critical thinking, problem-solving, and decision-making abilities. Highly organized, detail-oriented, and able to manage multiple priorities in a fast-paced environment. Additional information Key Contacts: Internal: Investment Managers, Buyers, Assistants, Strategy/Planning Teams, Finance, Operations External: Media Vendors, Sales Reps, Clients, Media Systems Representatives Publicis Media is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Publicis Media however, only those candidates selected for an interview will be contacted