We are seeking a Marketing Technologies Architect to design and lead the implementation of scalable, efficient, and future-proof MarTech solutions. This role bridges the gap between Marketing and IT, ensuring that technology aligns with business goals and delivers personalized, data-driven experiences to customers across digital channels.

You will be responsible for evaluating, architecting, integrating, and optimizing a wide variety of marketing technology platforms—including CMS, CRM, CDP, analytics, automation tools, and customer engagement systems

Strategy & Architecture:Define and maintain the MarTech architecture strategy and roadmap aligned with business objectives.Architect end-to-end solutions across web, mobile, email, social, and paid media platforms.Ensure data, systems, and tools are integrated effectively to enable personalization, automation, and measurement.Technology Leadership:Evaluate, recommend, and onboard marketing technologies (e.g., Adobe Experience Manager, Salesforce Marketing Cloud, HubSpot, Segment, Tealium, etc.).Define architecture for tag management, tracking, data flow, and customer identity resolution.Create architecture blueprints, data models, API schemas, and integration strategies.Collaboration & Governance:Collaborate closely with marketing, IT, data, analytics, and compliance teams to align on requirements and governance.Define and enforce best practices around platform use, campaign setup, tagging, and data privacy (e.g., GDPR, CCPA compliance).Act as the SME (subject matter expert) for MarTech, supporting platform users and business stakeholders.Implementation & Optimization:Lead or oversee technical implementation of MarTech platforms and integrations.Support performance tracking, and analytics strategies.Continuously evaluate performance of tools and propose enhancementsTeam Leadership:Lead and mentor a team of MarTech specialists and support staff internal and external, fostering a culture of accountability and excellence.Compliance & Security:Ensure all MarTech solutions comply with organizational policies and regulatory requirements (e.g., GDPR, CCPA).

Implement robust security measures to safeguard sensitive marketing and customer data.