As a Offpage SEO Lead at OOm, your primary responsibility is to enhance our clients' online authority and search engine rankings through strategic link building and off-page SEO tactics. You will achieve this through:

Developing and executing comprehensive link building strategies that align with clients' SEO goals Researching and identifying high-quality link opportunities through various channels, including (but not limited to) blogs, forums, and industry publications Managing outreach campaigns to secure backlinks from relevant and authoritative websites Building and maintaining relationships with influencers, bloggers, and webmasters to facilitate ongoing link building efforts Analyzing competitors' link profiles to identify and capitalize on link building opportunities Monitoring and reporting on the effectiveness of link building campaigns, providing insights and recommendations for improvement Collaborating with content creators to develop link-worthy content that attracts natural backlinks Staying up-to-date with the latest trends and best practices in off-page SEO and link building Providing training and guidance to SEO Associates on off-page SEO techniques Conducting regular training sessions to enhance their skills in link building, outreach, and content promotion Offering ongoing mentorship and support to ensure their growth and development within the company Managing clients' accounts directly when necessary Recruiting and grooming new hires into successful SEO specialists and associates