We currently have an opening for a National Business Development Manager, calling on Circle K, QT, Wawa and other regional impulse channel accounts. The National Business Development Manager leads the development of business solutions and brand building initiatives within assigned retailers. The main goal is to generate more revenue utilizing brand building strategies for the company while also achieving profit and trade spend objectives. The NBDM will be the primary point of ownership with retail accounts, initiate communication to the distributor network and ensure excellence in execution with the field sales team across the small format channels while supporting the organizations branded & private label initiatives. Responsibilities Include: + Retailer & Channel Ownership; to include both- direct store delivery and broadliner partners + Private label execution in strategic retail partners + Retail account development; Awareness of Customer Strategy and Performance; Knows customer policies and procedures + Apply Cat Man principles; Converts data to insights; Uses insights to influence customer behavior; Demonstrates category knowledge and performance drivers; Awareness of key Consumer and Shopper Insights + Volume Forecast Management + P&L/ Trade Management + Accounts Payable Management + Annual joint business planning + Monthly Business Reviews + Asset management knowledge + Explore new business opportunities & lead internal business case development with cat man, rev man, finance & channel strategy teams. + Develop ways to improve the customer experience and build brand loyalty + Create presentations for potential new customers + Build trust and long-term relationships with distributors/retailers + Execute national account programming + Active participation in the Distributor Advisory Council + Attendance of joint performance meeting with field sales team and strategic national account distributors + Participation with industry events such as NACS or Outlook + Work with sales enablement team to refine key account scorecards Wells Enterprises, Inc. is the largest privately held ice cream manufacturer in the United States. Founded in 1913 by Fred H. Wells and run by the Wells family for generations, the company is an independent operating company of the Ferrero Group, one of the global leaders in sweet, packaged foods. Wells produces more than 200 million gallons of ice cream per year and distributes products in all 50 states. Wells manufactures its signature brand Blue Bunny®, lower-calorie Halo Top®, the iconic Bomb Pop®, and Blue Ribbon Classics®. Wells employs nearly 4,000 ice cream aficionados across the country. The company is headquartered in Le Mars, Iowa, where Wells has made Le Mars the “Ice Cream Capital of the World” as the largest manufacturer of ice cream in one location. Wells operates two manufacturing plants in Le Mars, Iowa, a manufacturing plant in Dunkirk, New York, and a manufacturing facility in Henderson, Nevada. Learn more at www.wellsenterprisesinc.com . **What We Offer** At Wells, we’re proud to support our employees with comprehensive benefits that enhance health, financial wellness, and include paid time off (PTO). Eligible employees may also receive an annual incentive bonus based on Company performance. Learn more about our benefits here (https://wellsenterprisesinc.com/news/benefits) . **Requisition ID** : 2208583