Job Title: MKT Brand Lead Condiments

WL: 1C

Location: Rome (Important that the person needs to be based in Rome)

Reports to: Condiments Leads Italy – Martina Grotto

Scope: Italy Nutrition Market

ABOUT UNILEVER

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. 

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

INTRODUCTION

A job at Unilever is a career made by you, with development opportunities, benefits and a working culture that embraces diversity and pioneering flexibility. There’s no better time to join our team!

Nutrition EU is one of Unilever's largest business units, with a mission to be a ‘Force for Good in Food’. Europe is the birthplace of heritage brands like Knorr and is driving growth in Hellmann’s. It is home to the world’s largest Retail Alliances and Buying Groups, creating opportunities for strategic partnerships and competitive trading environments.

At the heart of this mission is Nutrition Italy, one of the top six markets within our Nutrition EU business unit. Our portfolio includes beloved brands like Calve, Knorr, Hellman’s and Maizena, each contributing to our rich heritage and commitment to quality.

Job Purpose:

Reporting directly to Category Lead, in this role you will be responsible for the strategic development and implementation of the local MKT strategy for Condiments, working closely with regional and local teams. You will independently plan and execute communication plans and innovation projects, leveraging consumer insights and market analysis to drive growth and brand activation.

 

Responsibilities:

Lead Innovation and renovation projectsContribute to the launch of innovations and roll out global projects in local market (influencing and providing input to the regional team, leading business case, supporting the delivery of the full marketing mix)Lead 360 communication plan, working closely with BTL and ATL agenciesContribute to the development of local strategy and activation plan Monitor sell-out performance of the category and propose corrective actions to deliver business growthAnalyse market trends and research, consumer behaviours and competitors’ activity to identify opportunities and potential issuesLead e-commerce marketing activations on pure-player, omnichannel and g-now platforms, supporting e-commerce team to deliver business growthEnsure that all brands/projects expenditure is kept withing the assigned budget

The job will require the candidate to lead and work closely with cross functional international teams. Close interaction will take place with regional Marketing, Supply Chain, R&D, Trade Marketing teams as well as external agencies.

Key Requirements:

Master’s degree in marketing or business administration (or equivalent)Excellent written and verbal communication skills in Italian and EnglishMinimum 2 years of experience in MarketingMust have strong analytical skills and the ability to dive into brand's performance to develop a strong understandingPassionate about working in Marketing and being close to consumers, understanding their motives, drivers, barriers and needsAction-oriented person with strong bias for action. Proactive and accountable for their projectsCan comfortably work independently to deliver campaigns and product launches on time and in full

Unilever embraces diversity and encourages applicants from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.