We’re currently seeking a Membership & Category Marketing Manager, Senior to join our Headquarters team!

 

The Senior Manager of Membership and Category Marketing will be a visionary leader driving innovation in membership growth and category marketing strategies, shaping the future of customer engagement. This role is a unique opportunity to shape customer engagement, retention, and acquisition through data-driven insights and high-impact marketing initiatives. By seamlessly collaborating with cross-functional teams, this leader will ensure marketing strategies align with business objectives, creating lasting customer relationships and fueling business growth.

 

What You Will Do:

Lead the creation and execution of dynamic marketing strategies to enhance car wash membership programs, boosting member acquisition and retention rates. Oversee retail category marketing initiatives to drive business growth and enhance the brand's market position. Innovate category marketing initiatives to promote various car wash services, such as express, interior clean, and premium packages. Collaborate with operational teams to align marketing efforts with customer experience enhancements, ensuring service excellence. Conduct in-depth market and consumer analysis to uncover new growth opportunities and refine strategic initiatives. Design and execute marketing campaigns across digital, social media, and local advertising channels to engage retail customers and members. Leverage data-driven insights to optimize campaign performance, ensuring maximum impact.

How You Will Shine:

Bachelor’s degree in Advertising, Marketing, Business Administration, Communications, or related field; MBA preferred. At least 5 years of experience in membership or category marketing, demonstrating a strong track record of leadership and success. Deep expertise in marketing technology, including CRM systems, automation tools, analytics platforms, and project management software. Exceptional communication and relationship-building skills, with the ability to influence key stakeholders and drive impactful outcomes across all levels of the organization. Experience managing budgets and financial performance. Proficiency with Microsoft Office products (Word, PowerPoint, and Excel). Ability to communicate effectively in person and over the phone, with flexibility to travel up to 25% based on business needs.

What Motivates Our Team:

Excellent benefits including medical, vision, dental, PTO 401K etc. Employee Stock Purchase Plan (ESPP) offered after 6 months of employment. Career Progression with a high growth, publicly traded company. Free Unlimited Wash Club membership Modern offices in the heart of downtown Tucson On-site fitness gym & bike share Employee Game Room and Lounge