Lisbon, New York, Portugal
11 days ago
Media Specialist - Publicis Groupe Portugal
Company description About Publicis Groupe and Starcom Publicis Groupe Publicis Groupe, the world's second-largest communications group, is a solutions platform present in more than 100 countries with over 103,000 employees. With a unique work philosophy called "The Power of One," it puts clients at the center by promoting the growth of their business through creative agencies such as Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun, and Digitas, as well as media like Zenith, Starcom, Spark, and Performics, and areas of transversal knowledge. Publicis Groupe links Creativity, Technology, and Data, offering a value proposition that effectively connects brand and consumer. Join us Overview We are looking for a highly motivated and experienced Media Specialist with strong knowledge on offline advertising campaigns. You would be responsible for planning, negotiating and executing media plans. Responsibilities What are you going to do: Collect and analyze market data Identify target audiences and understand their behavior and habits Determine the best media outlet mix for our campaigns Plan and optimize ad campaigns Allocate budgets and monitor costs Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs) Evaluate the success of media strategies and campaigns Reporting Qualifications 2-4 years of experience as a Media Planner in Media Agencies in Portugal (mandatory) Have offline media planning knowledge, experience and heave users of media planning’ tools (mandatory) Good knowledge of excel Knowledge in the different phases of planning: research, strategy, tactic, negotiation, buying, following-up, optimization and invoicing Good interpersonal, negotiation and communication skills, for liaising with colleagues and media owners Portuguese native (mandatory) Good English Level (B1 or more) Attention to detail and ability to manage multiple priorities Knowledge in statistics and database will be valued Knowledge of Yumi and AdLog will be valued Additional information Why Join Us Because we offer reasons such as:
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