Kforce has a client in Miami, FL that is seeking a Media Manager. Duties: * Drives strategy, execution and innovation across all paid media, including but not limited to traditional media channels such as, TV, Audio and OOH * Translating big picture business challenges into paid media solutions measured by a variety of KPIs including revenue, conversions, leads, and traffic * Partner with management to drive media agency planning and buying * Assist upper management in developing and implementing both long- and short-term strategies * Work closely with media agencies and department management in developing budgets, audience strategy, and tactics across all linear / traditional media touchpoints * Lead internal and agency teams to develop messaging & media creative, and testing plans for relevant channels; Continually evaluate, research and test new opportunities * Work closely with agencies to ensure media reporting is accurate and delivers actionable insight and optimizations in a timely manner * Elevate performance analysis to leadership, distilling all measurable metrics into contextually relevant business impact * Develop and direct media testing roadmaps across media channels, with pointed focus on increasing revenue and driving innovation * Collaborate with cross functional teams and the Senior Manager, Marketing Ops in the development and usage of data infrastructure through AdTech products, as it relates to media implementation (CDP, LiveRamp, API integrations, etc.) * Ensure optimal consumer experience across purchase journey where Media is a touchpoint, while working with internal stakeholders including eCommerce, Analytics, Promo, and Product * Provide Point of Views (POVs) related to potential partnerships or sponsorships when applicable * Manage and grow (2) Media Specialists - implementing new ways of working with Rebel Fish and Creative processes