Company description Publicis Media is one of Canada’s fastest growing Media Agency networks. The secret sauce? A pool of talented individuals who learn from each other (while tapping into global centres of excellence) and transparency at the core of everything we do, from data reporting to billing all the way to agency leadership. The result is a blend of meaningful work for some of Canadas’ favorite brands and endless opportunities to grow for our team members. Publicis Media has experienced an incredible growth rate over the past years. The network has transformed and moved at the pace of culture. Publicis Media Canada is proud to be Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions. We also offer our employees market leading benefit and incentive programs. You’ll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan. We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle. Overview The Media Buyer is responsible for executing media campaigns across traditional and digital channels, ensuring that investments are optimized for performance, profitability, and value delivery. This role plays a key part in managing vendor relationships, negotiating media buys, and maintaining financial accuracy. The Buyer also supports junior team members and contributes to the overall success of the investment team by ensuring campaigns are executed efficiently and in alignment with client and agency goals. Responsibilities Campaign Execution & Optimization Execute approved OOH media buys, both direct & programmatic. Negotiate with media vendors to secure optimal rates, placements, and added value. Input and manage buys in media systems (DDS, Prisma), ensuring accuracy and compliance. Monitor campaign pacing and performance, making real-time optimizations to maximize ROI. Collaborate with vendors to unlock incremental value and ensure campaign objectives are met. Financial Oversight & Profit Accountability Maintain accurate records of campaign budgets, savings, and margins. Prepare and review P&Ls, ensuring alignment with client expectations and agency profitability targets. Track and report on deal pacing and extraction rates to ensure commitments are fulfilled. Support billing and reconciliation processes, including invoice clearing and discrepancy resolution. Ensure all financial documentation (e.g., order letters, PO numbers, contracts) is complete and audit-ready. Mentorship & Team Collaboration Train and support Investment Assistants in campaign setup, financial tracking, and reporting. Share best practices for value extraction, vendor negotiation, and campaign optimization. Collaborate with Supervisors and Managers to ensure team alignment and workflow efficiency. Contribute to a culture of learning, accountability, and commercial awareness. Reporting & Tools Prepare pre-buy and post-buy reports using Excel and PowerPoint, highlighting performance and value delivery. Use media tools (e.g., DDS, Prisma, COMMB) to support campaign planning and analysis. Maintain up-to-date documentation of all campaign activities and financials. Ensure data integrity across all systems and reports. Vendor & Stakeholder Engagement Build strong relationships with media sales reps and vendor partners. Communicate campaign details and updates to internal stakeholders, including Strategy and Finance teams. Participate in client meetings and presentations as needed. Ensure vendor compliance with negotiated terms and campaign deliverables. Qualifications Associate or Bachelor’s Degree in Media, Business, or a related field. 2+ years of experience in OOH media buying, with exposure to both traditional and digital channels. Strong financial acumen, including experience with budgeting, billing, and margin tracking. Proficiency in media systems (DDS, Prisma), Excel (pivot tables), and reporting tools. Excellent negotiation, communication, and organizational skills. Demonstrated ability to manage multiple campaigns and deadlines in a fast-paced environment. Detail-oriented, analytical, and committed to delivering value and accuracy. Key Contacts: Internal: Investment Assistants, Supervisors, Strategy Teams, Finance External: Media Vendors, Sales Reps, Clients (pre-/post-buy), Media Systems Representatives Additional information Publicis Media is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Publicis Media however, only those candidates selected for an interview will be contacted