Closing date: 15/08/2025 
Number of positions: 1
Recruiter name: Fatma Alharthi 
Reference number: 62385 
Mediclinic Corporate Office Dubai | Dubai | United Arab Emirates

MAIN PURPOSE OF JOB

To lead the implementation, management, and optimisation of marketing technologies and platforms by driving data-driven marketing strategies, ensuring seamless integration of marketing tools and optimising the effectiveness of digital campaigns.

KEY RESPONSIBILITY AREAS Lead the selection, implementation, and optimisation of marketing technologies (CRM, automation, analytics tools) Execute the Martech strategy aligned with business and marketing objectives Collaborate with internal stakeholders to ensure tools are effectively integrated into the marketing ecosystem Manage the lifecycle of marketing technologies, from selection to optimisation Manage the collection and analysis of data across marketing channels Implement processes for ensuring high-quality, actionable marketing data Develop reporting frameworks for campaign performance across platforms Use advanced analytics to provide insights for campaign optimisation Develop and manage the marketing technology budget Ensure cost-efficient utilisation of marketing platforms and tools Ensure compliance with data privacy laws and industry standards (e.g., POPIA, GDPR, CCPA) Implement data governance frameworks to maintain data quality and integrity Lead and mentor a team of marketing technology specialists Collaborate cross-functionally with marketing, IT, and data teams Analyse marketing campaign performance data and provide recommendations for improvement Implement A/B testing and other optimisation techniques to improve results Identify opportunities for automation and streamlining marketing processes REQUIRED EDUCATION

Post Bachelors’ qualification with demonstration of continuous learning

REQUIRED EXPERIENCE

8+ years' Martech experience, including 3 - 4 years' management experience

REQUIRED JOB SKILLS AND KNOWLEDGE Demonstrate sound knowledge of branding and brand management Digital marketing principles and best practice Campaign Analytics & Attribution Marketing Automation Tools Project management principles and related risk assessment methodologies Ability to grasp business strategy, anticipate trends and propose transformational solutions through collaboration with key stakeholders

All applicants will be considered, with the understanding that preference will be given to the designated groups in accordance with the United Arab Emirates Emiratization Program. If you wish to grow with us, apply now and become a part of the Mediclinic Middle East Family