Marketing Specialist
Panasonic North America
**Overview**
The Marketing Specialist role is a dynamic position within the marketing team, responsible for supporting our regional tradeshows and events for the mobility team. The Marketing Specialist will also assist vertical managers with campaign administration, data analysis and at times content creation.
At Panasonic Connect, we connect the power of people and technology to change work, advance society and help connect to tomorrow. Empathy, results, relentlessness and teamwork are the foundations of the Panasonic Connect Culture. Our mission is to elevate the employee experience by empowering individuals to use their voice and have a positive impact on our business.
Watch this video (https://www.youtube.com/watch?v=BoeB34sJFMs&t=1s) to learn about Panasonic Connect and see how we connect talent to opportunity. Come join our journey!
**Responsibilities**
**What You'll Get to Do**
**Event Management:** Coordinate the registration, payment processing, tracking, and ordering of show services for tradeshows that support our mobility team. This includes post-show reporting. The specialist will manage approximately 80 shows throughout the year **.**
**Sales Support:** Serve as the primary point of contact for sales for these events.
**Communication:** Guide stakeholders through event submission processes, track event metrics, and report findings to enhance future programs.
**Campaign Administration:** Assist Vertical and Channel managers with the administrative aspects of campaign planning, including scheduling, coordinating meetings, and maintaining content and registries.
**Data Analysis:** Support the data analysis process by gathering and organizing marketing data, preparing reports, and maintaining databases.
**Marketing Support:** Assist Vertical and Channel managers on content and campaigns as needed
**Qualifications**
**What You Will Bring**
**Education & Experience:** Degree required/preferred.
+ Bachelor’s degree or equivalent experience
+ 3-5 years of B2B marketing experience
**Problem Solving:**
+ Strong project management
+ Ability to “think on your feet” and solve challenges with poise when unexpected issues arise
+ Ability to analyze performance metrics and generate reports
+ Attention to detail for precise analysis of data
+ Organize tasks and work efficiently to ensure deadlines are met
**Communications:** Key communications contacts (internal/external) and level of persuasion required
+ Strong written and oral communication skills, including ability to communicate effectively
+ Must be a team player with a positive business attitude
+ Ability to work under pressure and motivation to succeed in a competitive environment
+ Time management and multitasking skills with the ability to prioritize tasks
**Other Requirements:** e.g. Working conditions, physical requirements, travel, etc.
+ 15% Travel is expected.
+ Highly organized with the ability to multi-task in a fast-paced environment
+ Detail-oriented and cost-conscientious
**What We Offer:**
+ High Performance Culture
+ A focus on Diversity, Equity and Inclusion
+ Teamwork and Collaboration
+ Rewards and Recognition
+ Learning & Development Opportunities Across Multiple Business Units
+ Competitive compensation packages
+ Hybrid work model
+ Comprehensive benefits
+ Paid Parental Care Leave
+ Educational Assistance
+ Volunteer time off
+ Total Well Being Program
+ Employee Referral Program
_Panasonic is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sex, sexual orientation, national origin, disability status, protected veteran status, and any other characteristic protected by law or company policy. All qualified individuals are required to perform the essential functions of the job with or without reasonable accommodation. Pre-employment drug testing is required for safety sensitive positions or as may otherwise be required by contract or law. Due to the high volume of responses, we will only be able to respond to candidates of interest. All candidates must have valid authorization to work in the U.S. Thank you for your interest in Panasonic Corporation of North America._
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**The salary range below is just one component of Panasonic Connect's total package. Actual compensation varies depending on the individual’s knowledge, skills, and experience. This role may be eligible for discretionary bonuses and incentives.**
**Salary Range**
$70,000 - $85,000 plus bonus REQ-151522
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