We’re looking for a Marketing Operations Strategist to join our dynamic Marketing Operations team. This role will be instrumental in managing and optimizing our full marketing technology stack, ensuring compliance with global marketing and data privacy regulations, and supporting account-based marketing (ABM) operations.
The ideal candidate will bring a strong background in marketing operations, project management, and marketing compliance, with a passion for driving operational excellence in a complex enterprise environment. This role requires a strategic thinker with hands-on execution skills and the ability to collaborate across departments including marketing, sales, legal, and IT.
This position is based in Jersey City and reports to the Senior Director, Marketing Operations. It is a hybrid role with 2 days per week in our headquarters.
Bachelor’s degree in Marketing, Business, Communications, or a related field
5+ years of experience in marketing operations within a B2B or enterprise environment
Proven experience managing and optimizing a full marketing technology stack (e.g., Eloqua, Marketo, Salesforce, CDPs, CRMs)
Strong understanding of Account-Based Marketing (ABM) strategy, tools, and execution
Successful implementation of AI based workflows within a martech stack or related area
Demonstrated knowledge of global marketing compliance standards, including GDPR, CCPA, and cookie consent frameworks
Strong project management skills with a track record of delivering complex marketing operations initiatives on time and within budget
Experience collaborating with cross-functional teams including legal, IT, sales, and product marketing
Proficiency in documenting complex processes, system integrations, and workflows including translating
Excellent communication and stakeholder management skills
Detail-oriented with strong organizational and documentation skills
Skills
Innovative and creative thinker: pioneer who embraces bold ideas
Team player: high EQ, low ego, resourceful, frugal; treats resources as their own
“Let’s go” attitude: optimist, contagious enthusiast, sees the upside
Accountability matters: drives for results as coach and team player; bias to outcomes
Exhibits aptitude: always learning and growing; constantly attempts new experiences
Adaptable: works quickly and nimbly; able and willing to wear multiple hats without hesitation; resilient
Grit: passionate, self-directed and motivated; demonstrates endurance
Manage and optimize the full marketing technology stack, ensuring seamless integration and performance across platforms
Lead ABM operations, including audience segmentation, campaign execution, and performance tracking
Ensure compliance with global marketing regulations (e.g., GDPR, CCPA) and cookie consent management
Oversee email marketing compliance and best practices, including opt-in/opt-out processes and preference center management
Collaborate with cross-functional teams to implement and maintain marketing compliance frameworks
Manage marketing operations projects from planning through execution, ensuring timely delivery and alignment with business goals
Support budget planning and tracking for marketing technology and operations initiatives
Analyze and report on marketing operations performance, identifying opportunities for process improvement and efficiency gains
Serve as a subject matter expert on marketing operations tools and processes