Marketing Manager Trauma, Foot & Ankle m/f/d
Zimmer Biomet
At Zimmer Biomet, we believe in pushing the boundaries of innovation and driving our mission forward. As a global medical technology leader for nearly 100 years, a patient’s mobility is enhanced by a Zimmer Biomet product or technology every 8 seconds.
As a Zimmer Biomet team member, you will share in our commitment to providing mobility and renewed life to people around the world. To support our talent team, we focus on development opportunities, robust employee resource groups (ERGs), a flexible working environment, location specific competitive total rewards, wellness incentives and a culture of recognition and performance awards. We are committed to creating an environment where every team member feels included, respected, empowered and recognised.
**What You Can Expect**
The Product Manager serves as the key interface between Sales and Marketing. Responsible for a clearly defined product portfolio, this role covers all activities from product launch through ongoing management to phase-out. The position plays a pivotal role in shaping the strategic direction of the portfolio in close alignment with the EMEA/USA headquarters and the DACH sales organization.
**How You'll Create Impact**
+ Responsibility for the product portfolio and its marketing implementation in coordination with the clusters / EMEA
+ Driving market development, customer development, and supporting the sales team
+ Collecting feedback from the markets and forwarding it to the clusters / EMEA
+ Implementing the marketing strategy and launching new products in close coordination with the clusters / EMEA
+ Selecting and creating marketing tools (advertising and promotional activities)
+ Executing the marketing strategy provided by Marketing EMEA
+ Preparing and regularly reviewing the marketing plan and marketing costs
+ Supporting demand planners in the IBP process, creating and regularly reviewing the annual marketing plan for the product group as well as the regular product forecasts
+ Cooperating with the Quality and Legal departments
+ Ensuring implementation of all compliance requirements
+ Improving customer service by capturing key input from the markets (e.g., customer feedback, customer insights, communication, competitor products and initiatives, alignment with the company’s own product range, including preparing comparative product profiles)
+ Motivating sales employees for the product area through product training and regular information sharing, supporting field sales at key external events
+ Supporting product users through workshops at key events
**What Makes You Stand Out**
+ Completed degree in Business Administration, Medicine, Engineering, or a natural sciences discipline, or equivalent extensive professional experience
+ At least 2 years of professional experience in Marketing, Product Management, or Sales
+ Good knowledge of the medical technology industry
+ Medical expertise and technical understanding
+ Good knowledge of the healthcare policy environment (e.g. DRGs) and experience in the hospital business
+ Very good computer skills (MS Office suite)
+ Excellent command of English and German
**Your Background**
+ Negotiation skills
+ Good communication skills and ability to manage relationships with customers and field sales colleagues
+ Strong presentation skills for showcasing products and services to customers
+ High level of quality awareness
+ Strong problem-solving orientation
+ Ability to inspire and motivate
+ Forward-thinking mindset with the ability to identify opportunities and trends early
+ Willingness to continuously develop personal skills
+ Team-oriented and systematic approach to work
+ High resilience and flexibility with regard to working hours
+ Strong time and project management skills
+ Good analytical abilities
**Travel Expectations**
EOE/M/F/Vet/Disability
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