Marketing Manager Retail/Etail G/AT (f/m/d) **General Information** Req # WD00086349 Career area: Marketing Country/Region: Germany State: North Rhine-Westphalia City: Essen Date: Friday, August 1, 2025 Working time: Full-time **Additional Locations** : * Germany - North Rhine-Westphalia - Essen * Germany - North Rhine-Westphalia - Essen **Why Work at Lenovo** We are Lenovo. We do what we say. We own what we do. We WOW our customers. Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com , and read about the latest news via ourStoryHub (https://news.lenovo.com/) . **Description and Requirements** Lenovo is the fastest growing major PC company, with growth outpacing our competition quarter after quarter. Our innovative products are designed and built with the customer in mind. And it’s our people who make this all happen. We are thinkers, risk-takers, and problem solvers, working together to constantly challenge the status quo. Are you a person who challenges the ordinary and seeks to innovate? Do you have tons of ideas how to market our product towards the customers? Are you not afraid of setting them in motion and making things happen? You even speak digital? **Join us and together let us shape the world of tomorrow** . We are looking for a **cross thinking team player** who has the passion and energy to make change happen. Sounds like you? – Please don’t wait and send us your application! **What will you do?** + Develop and execute quarterly marketing tactics with our retailers and etailers in close alignment with Lenovo sales and product management + Control Retail & eTail advertisements with Lenovo products + Setup and manage events like customer exhibitions and fairs + Manage and monitor the budget, adhering to financial guidelines, managing the corporate financial system and ensuring value for money - including yearly/quarterly budget spend tracking with attention to detail and accuracy + Deliver quarterly/annual marketing plans to meet KPIs, aligned to strategic objectives and within budget + Measure marketing tactics, assess against goals (ROI and KPIs) - recommending actions to strengthen the objective and effectiveness + Improve and expand our presence at the POS including promoters, product display and premium retail online presence **Position Requirements** + When applying, you make a difference to standard applications and you outline clearly why you are matching the position requirements + Keep a cool head, when managing multiple projects in parallel + You convince with strong project management skills and attention to detail, especially in terms of budget + You are enthusiastic about metrics and data driven marketing + You are proactive and take initiatives in self-starter mentality, ready to roll up sleeves and get things done + 5-10 years work experience in Retail/Etail Marketing across the PC or consumer electronics industry + German grammar and writing skills to a high standard with German being your first language + Fluent in English **What we offer** + A high-impact role with real ownership and room for innovation + A fast-paced environment in a future-focused industry + Collaborative culture with flat hierarchies + Competitive compensation and development opportunities When applying for this position, please send your CV (including covering letter and references) via our Online-Tool. At Lenovo we are proud to be an equal opportunity company. This vacancy certainly applies for people with disabilities, too. **Do you want to know what our culture is like? CHECK OUT this video:** https://www.youtube.com/watch?v=hU5Rr3gLEXA Youtube Video _We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class._ **Additional Locations** : * Germany - North Rhine-Westphalia - Essen * Germany - North Rhine-Westphalia - Essen * Germany * Germany - North Rhine-Westphalia * Germany - North Rhine-Westphalia - Essen , * Germany - North Rhine-Westphalia - Essen **AI PROCESSING NOTICE** We use AI-based tools to support some of our processes (e.g. online interviews recordings and transcripts) in order to achieve better efficiency, accuracy and for our documentation purposes. AI can make mistakes, but we always make sure that the outputs are manually reviewed by a human. 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