Mountain View, CA, 94039, USA
5 days ago
Marketing Manager II
Marketing Manager II Mountain View, California **100% Remote** Contract Up to $59.4/hr Our client is a leading accounting and tax software provider has an opening for a **Marketing Manager II** for long-term contract engagement. You will have the opportunity to work fully **REMOTE** ! (must be willing to work PST hours) **Contract Duration** : Through 11/2026 **Description:** + Manages the marketing activities and programs for the organization. + Develops and implements marketing plans to serve the business objectives. + Stays abreast of changes in the marketing environment and coordinates market research projects. + Selects and manages ongoing relationships with different marketing vendors. + May oversees advertising, events and public relationships. + Manages subordinate staff in the day-to-day performance of their jobs. + True first level manager. + Ensures that project/department milestones/goals are met and adhering to approved budgets. + Has full authority for personnel actions. + Extensive knowledge of department processes. **Retention Team for Money products (payments and bill pay)** + 3 people currently on the team + Teams works with VIP's in the company + Will work 4-5 campaigns at a time **Skills & Qualifications** + End-to-end Marketing Management + Project intake + Campaign design + Cross-functional collaboration + Stakeholder management + Testing + QA + Launch + Campaign data **Additional Responsibilities:** + Execute lifecycle marketing programs from start to finish - + Identify key customer insights and data needed to construct effective strategies + Assess and develop strategies to address key business problems in the customer lifecycle – e.g., design multi-channel campaigns to drive customers to the Aha moment, increase their engagement with a product, and overall improve their short-term and long-term retention + Identify the key performance metrics or indicators to measure success, both leading and lagging indicators + Plan and manage end to end process of multi-channel marketing campaigns, including email, direct mail, push, sms, and in-product discovery + Critically evaluate and size impact of addressing business problems + Critically size impact of various strategies to address specific problems + Work with many cross-functional stakeholders and partners to deliver an awesome customer experience + Own the deliverables, deadlines and measurement of customer IPD, push notification and email/marketing automation campaigns in digital marketing tools to drive usage, conversion, retention, revenue and unit growth + Provide direction to build program test plans + Perform and analyze A/B split testing along with analyst - Partner closely with cross functional teams (e.g. Segment Marketers, Product Managers, Data Ops, Analytics, Creative & Deployment Agencies) to execute campaigns, as well as optimize and analyze campaign results + Develop program/creative brief - Manage creative development with copy writer, designer and programmers + Build and ensure on-time detailed program schedules - from kick off to tracking codes to legal/compliance review to deployment and results tracking, including managing stakeholder expectations and communicating out project timelines + Set-up, test/QA email campaigns **You will receive the following benefits:** + Medical Insurance - Four medical plans to choose from for you and your family + Dental & Orthodontia Benefits + Vision Benefits + Health Savings Account (HSA) + Health and Dependent Care Flexible Spending Accounts + Voluntary Life Insurance, Long-Term & Short-Term Disability Insurance + Hospital Indemnity Insurance + 401(k) including match with pre and post-tax options + Paid Sick Time Leave + Legal and Identity Protection Plans + Pre-tax Commuter Benefit + 529 College Saver Plan Motion Recruitment Partners (MRP) is an Equal Opportunity Employer. All applicants must be currently authorized to work on a full-time basis in the country for which they are applying, and no sponsorship is currently available. Employment is subject to the successful completion of a pre-employment screening. Accommodation will be provided in all parts of the hiring process as required under MRP’s Employment Accommodation policy. Applicants need to make their needs known in advance. **Posted by:** VMS Sourcing **Specialization:** + Marketing / Advertising
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