Marketing Manager
Cella Inc
Location: Franklin, TennesseeJob Type: PermanentCompensation Range: $75,000 - 85,000 per yearWe're looking for a proactive, detail-oriented Marketing Manager to join our fast-paced marketing team. You'll play a key role in driving marketing initiatives from concept to execution, reporting directly to the Head of Marketing. This role is fully onsite.Responsibilities:Event and Campaign Strategy & Execution
Own the annual event calendar—align dates, formats and budgets with firm growth goals.
Develop creative event concepts that elevate the brand and voice.
Source, negotiate and manage vendor contracts; maintain compliant records weekly.
Oversee collateral, email, social and digital ads that drive leads and attendance.
Oversee vendors/partners providing digital marketing support.
Track expenses and ROI; present post-event recaps with key insights.
Communication & Collaboration
Provide real-time updates on upcoming campaigns and events, including ad spend and registrations.
Surface roadblocks early and propose solutions—“no excuses” mindset.
Keep the annual marketing calendar and shared dashboards accurate and current.
Reporting & Optimization
Analyze which venues, topics and formats deliver the best cost-per-attendee and new-client ratios.
Analyze which campaigns produce the highest quality leads from which channels.
Run client surveys 1-2×/year; translate findings into actionable improvements.
Refresh creative (copy, design, offers) proactively to boost engagement and conversion.
Measures of Success
Events consistently hit or exceed attendance and first-appointment targets.
Budgets, timelines and compliance records are always accurate and up to date.
Stakeholders receive timely, data-driven updates.
Trust in marketing operations grows quarter over quarter.
Continuous lift in event ROI, attendee satisfaction and lead quality year-over-year.
Qualifications:
3+ years managing small teams or direct reports in marketing.
Hands-on experience with event marketing and digital demand-gen (paid social, email, landing pages).
Strong vendor-negotiation, budgeting and project-management skills.
Data-driven mindset, results focused.
Excellent written/verbal communication.
Energetic, ownership-oriented attitude.
JOBID: 1093127 #LI-CELLA#LI-KF1#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days.
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