**Additional Information** **Job Number** 25056482 **Job Category** Sales & Marketing **Location** W Sydney, 31 Wheat Road, Sydney, New South Wales, Australia, 2000VIEW ON MAP (https://www.google.com/maps?q=W%20Sydney%2C%2031%20Wheat%20Road%2C%20Sydney%2C%20New%20South%20Wales%2C%20Australia%2C%202000) **Schedule** Full Time **Located Remotely?** N **Position Type** Non-Management Explore an exciting new career path at W Hotels where your natural talent is celebrated. W Hotel’s work culture is uniquely designed to spark your imagination and curiosity while bringing the W experience to life for guests. **CURATING ORIGINALITY TAKES TALENT** W Sydney located at 31 Wheat Road is hiring a Marketing Executive. Reporting to the Director of Marketing, this integral role will with the coordinate of all aspects of day-to-day marketing activities across marketing / PR / e-commerce / social media that make up the annual marketing plan. This role drives revenue and increases market share, and promotes and profiles the hotel’s rooms, B&F, weddings, events, group, FIT, spa and other revenue-generating initiatives in line with W Hotels and Marriott International’s brand standards. Additional responsibilities include, but are not limited to; + Represent the brand in all marketing activities in W Hotels and Marriott International’s core values and corporate strategies; + Be an early adopter and champion for innovation, as the W brand has been since its inception, to deliver PR coverage, online marketing, channel engagement and enhanced guest experience; + Work with the PR agency, supporting daily PR requests; coordinate guest stays and B&F experiences, as well as press trips; + Proofread all media releases issued by the appointed PR agency; + Develop and foster working relationships with agencies, media, tourism bureaus and key influencers; + Meet & greet all journalists/influencers who are experiencing the hotel (this will involve time outside of normal business working hours and media familiarisation weekends); + Manage all social media channels on a daily basis, including community management, and ensure social media communication is effectively targeting the demographics of the W profiled hotel guest; + Lead and manage all hotel photography and video shoots for the Hotel in line with W brand photography guidelines; + Schedule and manage W Happenings in line with the annual marketing plan and expectations of the W brand team; + Implement and manage pay-per-click Google campaigns, SEO and other digital strategies for the Hotel website; + To be the custodian of brand standards for all marketing communications in the Hotel to ensure LRA goals are achieved; + Collateral production to promote the hotel, its venues and special events or offers; + Manage procurement of marketing materials and activities with suppliers, monitoring the budget breakdown to ensure alignment with the plan; + Manage the online marketing function, including updating of W Sydney’s websites and online reputation platforms; + Assist the B&F Leader in co-ordinating the B&F marketing calendar and activities for the year to ultimately exceed budgeted B&F revenue and position the Hotel's outlets as 'The Place to Be and Be Seen' in Australia; + Attend all relevant meetings, ensuring active participation, timely follow-up on action items and proactive dissemination of relevant communication points back to the department; + Establish and maintain strong working relationships with partners, suppliers, and vendors; + Prepare marketing activity reports and metrics for program success. **BENEFITS** + Discounts on hotel rooms including all properties within the Marriott International group, for you and your family & friends + The best hotel training opportunities produced independently by W Sydney and internationally recognised training programs by Marriott International + Discounts on food & beverage across all our hotels + Recognition programs to keep you motivated + Wellbeing & mindfulness programs to ensure you stay healthy + Employee Assistance Program + ‘Great Places to Work’ certified **MI RECOGNITION** Marriott International is consistently recognized as an employer of choice globally by FORTUNE magazine, DiversityInc and Great Places to Work Institute, among others. **MI CAREERS SOCIAL MEDIA ACCOUNTS** Chat, engage and follow us on social media. | Facebook | Twitter | LinkedIn | Instagram **CTA TO LEARN MORE** Visit whotels.com/careers to learn more about our workplace culture and career opportunities. **DIVERSITY AND INCLUSION STATEMENT** Marriott International is an equal opportunity employer that does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws W Hotels’ mission is to Ignite Curiosity, Expand Worlds. We are a place to experience life. We’re here to open doors and open minds. We are constantly inspired by new faces and new experiences. A tuned-in, up-for-anything spirit is at our core and has made us renowned for reinventing the norms of luxury around the globe. Whatever/Whenever is our culture and service philosophy that brings our guests’ passions to life. If you are original, innovative, and always looking towards the future of what’s possible, welcome to W Hotels. In joining W Hotels, you join a portfolio of brands with Marriott International. **Be** where you can do your best work,​ **begin** your purpose, **belong** to an amazing global​ team, and **become** the best version of you.