Market Leader, Florida
Help at Home
_Help at Home is the leading national provider of in-home personal care services, where our mission is to enable individuals to live with independence and dignity at home. Our team supports 66,000 clients monthly with the help of 53,000 compassionate caregivers across 12 states. We’re looking for people who care about others, who are willing to listen, lean in and make impactful change. Each role at Help at Home can have a positive impact in supporting our caregivers and clients. If you are someone who leads with passion and integrity and are looking to join a rapidly growing, industry leading team, Help at Home may be a good fit for you._
We are seeking a visionary and entrepreneurial **Market Leader – Florida** to drive transformational growth and market expansion across one of our most strategically important regions. This senior executive role, ideal for a true Growth Leader in Healthcare, will focus on dynamically growing the business through service line diversification, creation of adjacent market opportunities in personal care, increasing current line of business penetration, and maximizing value from ongoing acquisitions. With strong operational leaders managing day-to-day execution, this role will dedicate primary energy to accelerating growth in a complex, evolving market.
**Candidate can be located anywhere in Florida- ideally Central or South regions.**
**What You’ll Do**
+ Lead Market Growth & Service Line Expansion
+ Identify and pursue adjacent service lines in personal care and innovative market opportunities to fuel Florida’s growth agenda.
+ Rapidly expand current offerings by creating differentiation and increasing volume with new and existing partners.
+ Execute inorganic growth strategies including acquisition integration and strategic partnerships.
+ Build and Strengthen Strategic Relationships
+ Cultivate relationships with payers, referral networks, healthcare partners, and community organizations to unlock growth potential.
+ Represent Help at Home as a trusted partner and market leader in Florida.
+ Facilitate Operational Excellence Through Leadership
+ Partner with key operations leaders across teams that impact the overall service and efficiency of your business – ensuring shared accountability and addressing emerging needs/issues of the Florida market
+ Influence the flawless day-to-day execution within your team – driving clarity on objectives and strong coordination across stakeholders
+ Collaborate with enterprise teams to integrate systems and processes that support scalability and market development.
+ Ensure Compliance and Clinical Quality
+ Navigate a highly regulated nurse registry model, embedding clinical and regulatory excellence into every growth initiative.
+ Collaborate with compliance and quality leaders to maintain the highest standards.
+ Develop and Inspire High-Performing Teams
+ Attract, develop, and coach your leadership team to drive improved market performance and stronger succession readiness for the future.
+ Foster a culture of ownership, accountability, client and caregiver centricity, and innovation.
**What We’re Looking For**
_Experience_
+ 10+ years of senior leadership experience with a strong emphasis on business growth, market expansion, and innovation.
+ Previous P&L ownership of a business of at least $40M
+ Proven track record of identifying and launching new service lines and adjacent market opportunities within healthcare (or strong analog in terms of market complexity)
+ Success driving inorganic growth strategies, including partnerships and M&A
+ Healthcare or home care experience is not required; however, candidates with experience as a Healthcare Growth Leader are strongly encouraged to apply. _Leadership Skills_
+ Visionary, growth-focused leader with the ability to identify and capitalize on market opportunities.
+ Inspirational leader and developer of talent; able to build high-performing teams and align diverse stakeholders.
+ Skilled relationship builder with the ability to influence across complex organizations and external partners. _Characteristics_
+ Entrepreneurial and growth-oriented with a relentless focus on results.
+ Strategic and innovative thinker who thrives in dynamic environments.
+ Decisive, resilient, and able to navigate ambiguity with courage, curiosity, and conviction
**Why Join Us?**
At Help at Home, you’ll have the opportunity to shape the future of home-based care in Florida, driving transformational growth in one of our most important markets. You will work alongside a mission-driven leadership team and have the resources and operational support to focus on scaling and expanding our impact.
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