REQ12783 Manager, Public Relations & Social Media (Open)

POSITION SUMMARY:

The Manager, Public Relations (PR) & Social Media develops and implements the Public Relations and Social Media strategies, ensuring the reputation and brand image are serving the company business goals in all target markets.

PRIMARY RESPONSIBILITIES:

Supervises the company’s communication efforts to journalists, influencers, bloggers in Cyprus, Israel, Europe, and the Middle EastWorks in tandem with our Corporate Communications team in Hong Kong, and with colleagues across different departments in the resortWorks across Cyprus, Israel, the Middle East, and key European markets to drive positive coverage of the resort (Leisure & MICE)Responsible for defining the PR strategy, working with PR agencies in key source markets, and driving for the best possible ROIDevelops strategies and content (mainly in-house) for all key social media channels (e.g., Instagram, Facebook, LinkedIn), working in coordination with the Resort Marketing teamOrganises Press Trips and Visits by influencers and journalists to the resort to drive positive coverage and engagement in (Social) MediaResponsible for creating and submitting Award Entries across different business categories and marketsManages Crisis PR in case of any reputational issues affecting the resort or the brandSupports Senior Management with Public Affairs activities on an ad-hoc basisSupports the company’s (local) Corporate Social Responsibility / CSR efforts

QUALIFICATIONS:

Experience

Min. of 7 years’ experience in PR & Social Media Management in Europe or the Middle East; experience in tourism or luxury resort is strongly preferred.Experience and demonstrated ability to build relationships with media to drive coverage in key markets such as Cyprus, Israel, the Middle East, and EuropeStrong experience of creating and managing engaging content for Social Media to grow Awareness, Consideration and PurchaseStrong International media network and relationsExperience of managing multiple PR agencies and other business partners  

Skills / Competencies

Good sense of what content drives interest in Digital PR and Social MediaExpert knowledge of existing and upcoming Social Media Channels in Europe and the Middle EastVery good and innate sense of hospitality and luxury travelSeasoned PR specialist who can grow internal and external relationships, and can integrate PR and Social Media into the overall Marketing StrategyStrong in Team Management and Stakeholder ManagementFluency in English and Greek (verbal & written)Strong writing and presentation skills and attention to detail

PERPERSONAL COMPETENCIES:

Engaging, confident and agile personalityDisplays a high commitment to delivering resultsAbility to partner with multiple cross-functional teamsSelf-motivated and dedicated to resultsStrong organisational and planning skillsUnderstands and embodies the values of the organisation and the brand (“brand ambassador”)Influences positively the reputation of the brand by modelling luxury and high standard