Manager, Product Marketing (PCD)
Razer
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :Own the full product marketing strategy and performance for Razer’s keyboard category - leading positioning, pricing, launch planning, and lifecycle management to drive global adoption and revenueLead the growth and continuous innovation of Razer’s keyboard portfolioPartner closely with Product Development and Engineering to influence feature definition, roadmap prioritization, and ensure market-fit based on user needs and competitive benchmarksCollaborate with creative, digital, and social teams to produce engaging content across web, email, video, and social platformsDefine and lead go-to-market (GTM) plans across key product milestones, working with Brand, Regional Marketing, and Channel teams to deliver impactful launches across all sales channelsConduct market and competitor analysis to identify growth opportunities, product gaps, and key differentiators - translating insights into actionable strategiesCollaborate with global Sales, Channel, and Retail teams to support sell-in efforts, create compelling messaging and training tools, and ensure consistent brand execution at every touchpointOversee marketing budget allocation for product initiatives and ensure ROI-driven planning aligned with business goalsChampion cross-functional coordination, driving alignment across product, design, PR, digital, and regional stakeholders to deliver cohesive marketing campaigns and product experiencesPre-Requisites :5-7 years of product marketing experience, preferably in gaming, consumer electronics, or hardware-related industriesProven track record of driving successful GTM strategies and managing global product launches end-to-endStrong understanding of product positioning, pricing strategy, and market dynamicsExcellent leadership, communication, and stakeholder management skills across regional and functional teamsAnalytical and data-driven mindset with the ability to translate insights into actionable marketing plansSelf-starter who thrives in a fast-paced, dynamic environment with a passion for innovation and gamingA gamer mindset is a plus - familiarity with mechanical keyboards and the gaming peripheral ecosystem is highly valuedAre you game?
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