Location(s):

Japan

City/Cities:

Tokyo

Travel Required:

Relocation Provided:

Job Posting End Date:

July 30, 2025

Shift:

Job Description Summary:

Sweetened Tea & Juice Category Insight Manager

Lead the Sweetened Tea & Juice category consumer & market analysis to identify the category growth opportunities for Brand strategy developmentLead to develop properly structured consumer research & analysis plans and deliver key insights/ implications to navigate a consumer-centric decision making for a successful initiative development.Support in brand/ category growth with the key metrics of increased revenue and profitability by driving the impact on consumer-based metrics with the winning consumer insights. Work with the category leader, managers and cross functional team and demonstrate leadership as the subject matter experts in category consumer insights. 

What You’ll Do for Us

Identify category growth opportunities to deliver implications for brand strategy developmentDefine the annual consumer understanding project scope and learning plansIdentify winning consumer insights/ implications, and facilitate cross-functional team for a consumer-centric marketing decision making in brand initiative development (product innovation and brand communication)Lead properly designed research & analysis projects and deliver actionable implications collaborating with research partners

Qualifications & Requirements

More than 4-5 years career in Marketing or Strategy with minimum 2-3 years of consumer insight/ marketing research experience in both qualitative and quantitative approaches, the experience in FMCG industries is preferred.  Thought leadership, Teamwork and collaboration, Project management, and Passion and commitment to Consumer InsightsLanguage: Japanese/English (Business professional)

What We Can Do for You

Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day.

Skills:

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.