Purpose of the Job

Successfully lead Tagrisso business via building Lung cancer market with differentiated launch excellenceCollaborate with the cross functional teams for maximizing brand opportunitiesManage Tagrisso life cycle beyond the Lung cancer indications

Typical Accountabilities

Develop Tagrisso brand plan and seamlessly execute the planned actions in a timely manner collaborating with the cross functional teamsStrategically communicate with the external key stakeholders and collaborate with business partners based on high passion & winning spiritTrack business performance regularly working with related functions to achieve the brand goal

Functional Capabilities

Define business opportunities through deep understanding of the market and competitive landscape. Define key questions, hypothesis and deploy latest research skills to deepen understanding of patients, HCPs and payers.Prioritize, optimize, and identify strategy of key accounts and customers, defining sequence of tactics and measuring engagement, leading cross functionally, leveraging influenceDefine KPIs and track qualitative and quantitative data to measure customer interaction and results of marketing mixExecute and track budgeting and forecastingDesign customer value proposition and drive articulation of the holistic value proposition across brand offeringsEnsure quality content generation and optimal deployment across channels considering internal and external compliance and key trends of the market environmentUnderstand market sequencing and access requirements for product launchCross functional collaboration with Medical, Sales, RA, and P&R to define joined up approach to customer engagement and share insights

Essential Qualification

Bachelor’s degrees and aboveOver 5-year experience of marketing in pharma industryStrong drive for resultsStrategic business planning and project managementGood interpersonal communicationFluent English communication

Desired skills or requirements

MS office skills(Word, PPT, Excel) proficiency

Date Posted

07-3월-2025

Closing Date

AstraZeneca embraces diversity and equality of opportunity.  We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills.  We believe that the more inclusive we are, the better our work will be.  We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics.  We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.