At VIATRIS, we see healthcare not as it is but as it should be. We act courageously and are uniquely positioned to be a source of stability in a world of evolving healthcare needs.
Viatris empowers people worldwide to live healthier at every stage of life.
We do so via:
Access – Providing high quality trusted medicines regardless of geography or circumstance;
Leadership – Advancing sustainable operations and innovative solutions to improve patient health; and
Partnership – Leveraging our collective expertise to connect people to products and services.
Our global portfolio includes best-in-class, iconic brand-name products as well as global key brands; generics, including branded and complex generics; and other offerings across a wide range of therapeutic areas. We are committed to helping create healthier communities worldwide through education, outreach and better access to treatment.
For those driven to live their lives with purpose, Viatris helps employees realise their full potential by creating a collaborative culture that fosters courage and resilience. Viatris is more than just a place to work. This is a place to make a difference in the world.
The Role & What You Will Be Doing
Every day, we rise to the challenge to make a difference and here’s how the (Junior) Digital Marketing Specialist role will make an impact:
Maintain regular communication with the Global Digital Marketing team to align and localize global initiatives
Participate in global digital marketing meetings and workshops, including live attendance several times per year
Plan and execute compliant digital marketing campaigns targeted at healthcare professionals (HCPs)
Identify, propose, and implement advanced digital tools and platforms (e.g., email marketing, e-detailing, HCP’s engagement platforms)
Support product managers by integrating digital elements into brand strategies and tactics
Organize internal digital capability pieces of training and foster digital literacy within the team
Monitor campaign effectiveness, optimize ROI, and utilize analytics for strategic recommendations
Ensure full compliance of digital activities with local regulations and internal policies
Track market trends and competitor activities to proactively identify digital opportunities
Collaborate with other departments (e.g., Regulatory, Medical, Compliance) and external vendors where required for digital initiatives.
Monitor and ensure achievement of defined KPIs, including effective campaign execution, stakeholder collaboration, digital innovation, compliance with regulatory frameworks, and internal digital capability building
Other activities assigned by the supervisor
About Your Skills & Experience
For this role, we’re looking for a candidate who has an effective combination of the following qualifications, skills and experiences:
Bachelor’s Degree preferably in Marketing, Business, Communications, Pharmacy, or a related field
Fluency in Slovene and English (written and spoken) is a must
Around 2 years of experience in digital marketing is preferred
Understanding of digital channels and tools in the pharmaceutical regulations and HCP context is an advantage
Experience with CRM and/or marketing platforms (e.g., Veeva, My Force, SFMC) is an advantage
Knowledge of pharmaceutical compliance and local marketing regulations is an advantage
Strong communication and presentation skills
Strategic thinking and proactive problem-solving
Strong data analysis and reporting capabilities
Team player with the ability to collaborate cross-functionally
At Viatris, we are dedicated to building a truly diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t fully align with every requirement, we still encourage you to apply. You may just be the right candidate for this or other roles.
Why Viatris?
At Viatris, we offer competitive salaries, benefits and an inclusive environment where you can use your experiences, perspectives and skills to help make an impact on the lives of others. You will also have the opportunity to access excellent career progression opportunities and work-life balance initiatives.
Diversity & Inclusion at Viatris
At Viatris, diversity and inclusion are essential to our mission. The diversity we foster in all aspects of our business can be one of our greatest strengths in redefining healthcare not as it is, but as it should be. If you would like to know more about what diversity, equity and inclusion means to us, please visit https://www.viatris.com/en/Careers/Diversity-and-Inclusion
Sustainability at Viatris
Corporate social responsibility is fundamental to the Viatris mission. We work to advance responsible and sustainable operations and leverage our collective expertise to empower people to live healthier at every stage of life, recognizing that our actions affect the stakeholders and communities we serve. To learn more about our efforts, please visit https://www.viatris.com/en/about-us/corporate-responsibility
At Viatris, we offer competitive salaries, benefits and an inclusive environment where you can use your experiences, perspectives and skills to help make an impact on the lives of others.
Viatris is an Equal Opportunity Employer.