Junior Brand Manager
Nestle
Are you ready to join a multinational company and a dynamic team for great achievements? Do you like unique challenges and experiences? Do you want to use professional competencies and skills? We offer an attractive and dynamic international working environment with constant opportunities for development, reflecting our conviction that people are our most important asset.
**Nestlé Ukraine** , worldwide leader in Food and Beverage industry, successfully working and developing in Ukraine, is announcing an opening of **Junior Brand Manager** position in Purina Business (https://www.nestle.ua/brands/feed) in **Kyiv** .
Main Responsibilities:
+ **Developing the marketing plan** for Purina food brands, monitoring performance, and implementing corrective actions when necessary.
+ **Implementing and supporting BTL and promotional activities** in line with the approved marketing plan, including:
+ **Promotional campaigns** (regional and national): preparing briefs, defining mechanics, selecting agencies, creating address programs, overseeing execution, and evaluating effectiveness.
+ **Promotional packaging** : preparing materials, organizing and monitoring production, P&L analysis, and tracking promotional sales results.
+ **Promotional events** : developing briefs and event mechanics, selecting agencies, coordinating execution, evaluating results, and proposing next steps.
+ **Conducting analytical reviews and reporting** on brand performance (marketing research, sales, communication quality). Aligning innovation/renovation initiatives with the NPP Country Business Manager or Specialist Business Unit Manager.
+ **Defining and executing profitability growth plans** for the specialized Purina business, including assortment, pricing strategy, and opportunity identification.
+ **Developing and executing communication strategies** within the allocated budget.
+ **Creating production plans** for specialized Purina brands according to the company’s planning cycles. This includes setting targets for sales volumes, profitability, pricing, market share, and communication levels, and applying integrated marketing strategies to achieve these goals.
+ **Effective communication and influence** with key stakeholders, including internal departments, other Nestlé markets, and Purina strategic business units.
+ **Managing PFME budgets** for Purina food brands.
+ **Coordinating and managing external partners** (agencies, suppliers, contractors).
Main Requirements:
+ University degree (preferably in Marketing, Management);
+ 2+ years of experience in brand management/trade marketing/project management
+ Proven experience in developing and implementing branded promotional activities to support brand visibility through BTL (Below-the-Line) channels, including the creation of promotional materials.
+ Strong understanding of consumers, the competitive landscape, and trade customers in Ukraine.
+ Experience working with market research databases and tools.
+ Excellent project management and communication skills;
+ Upper intermediate | Advanced English.
**Nestlé Ukraine** is an equal opportunity employer. We offer all qualified employees and applicants identical chances.
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