Mexico City, Mexico
7 days ago
Intelligence Lead - Latin America

Location(s):

Mexico

City/Cities:

Mexico

Travel Required:

00% - 25%

Relocation Provided:

No

Job Posting End Date:

August 23, 2025

Shift:

Job Description Summary:

Intelligence Lead - Latin America

About the Role 

This role is responsible for collecting, interpreting and communicating Public Affairs, Communications, and Sustainability (PACS) insights and partnering with Operating Unit (OU) leads to convert them into actionable strategies, decisions and tactics. The ideal candidate will serve as a conduit between the PACS Services team and the OU, establishing a constant connection between both groups and forming a two-way communication channel that can be leveraged to achieve both OU and global business objectives. The role is critical to scaling PACS Intelligence insights and tailoring them to help each OU reach its goals and influence stakeholders.  

Responsibilities 

Define OU-specific PACS KPIs and outline the optimal means of tracking them over time Help quantify the success of PACS communications campaigns and initiatives  Design and develop visualizations to support the needs of stakeholders and partners Drive the design of our corporate reputation survey and ensure key attributes and data points are accounted for within the questionnaire  Leverage corporate reputation, sustainability and communications data to provide strategic feedback and recommendations to OU leadership  Design and oversee ad hoc research based on topical events, campaigns or issues, collaborating with Human Insights and Marketing Analytics teams as needed Communicate OU-specific insights with other members of the PACS Services team  Provide regular updates to OU leadership on corporate reputation and performance Clearly communicate OU needs and requirements to the global PACS Services Data and Analytics team 

Deliverables 

Semi-regular corporate reputation reporting, benchmarks and recommendations Ongoing internal and external communications performance  KPI measurement for campaigns and events  Media penetration reporting based on insights gleaned from Factiva and other sources Knowledge Center training for team members, partners and bottlers 

Qualifications & Requirements 

3+ years of experience in Data or Analytics, Communications, Media, Public Affairs, Sustainability, Consumer Insights or Market Research Full English proficiencyAble to conceptualize frameworks and research models for diverse marketing and consumer insights problems Capable of tackling structured and unstructured problems while coordinating all phases of analysis from formulation to conclusions and recommendations Comfortable with large amounts of data and qualitative insights Clear and confident communicator and presenter  Proven track record of using data to create strategic recommendations and narratives Experience working in networked, cross-functional and cross-geographical teams 

Nice-To-Have Experience 

Knowledge of market research techniques  Coca-Cola system knowledge and understanding of the dynamics of the soft drink industry  Experience leveraging digital products and tools   Prior experience working in multiple markets

Skills:

Communication, Corporate Reputation, Data Insights, Digital Analytics, Long Term Planning, Microsoft Excel, Microsoft Power Business Intelligence (BI), Professional Presentation

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

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