About the Team

DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for a marketing leader, with experience sitting at the intersection of growth, brand and operations, to help drive integrated marketing strategy across acquisition and growth for B2B Marketing at DoorDash. 

About the Role Integrated Marketing Manager, B2B — DoorDash Commerce Platform

We’re looking for an experienced Integrated Marketing Manager to join our B2B Integrated Marketing team, focusing on the DoorDash Commerce Platform line of business. Integrated Marketing at DoorDash is responsible for defining and driving the end-to-end integrated marketing strategy for some of our most critical first-party Commerce Platform products across key surfaces.

This role will be instrumental in creating awareness and education around operating seamlessly on DoorDash, while also building and optimizing pipeline growth through targeted B2B campaigns. You’ll identify the right merchants to target, design easy-to-navigate merchant journeys in partnership with growth marketing, CRM, and product, and implement strategies that unclog integrated channels to improve conversion and scale. In addition, you’ll explore and test net-new strategies for pipeline acceleration using both traditional and innovative channels.

With close mentorship from the Senior Manager, Merchant Marketing, and in collaboration with DCP Strategy & Ops and Product Management, you will surface audience insights that inform the roadmap, then translate those into scaled go-to-market campaigns and 0-1 demand generation experiments. Ultimately, your work will fuel brand awareness and pipeline health across our B2B ecosystem.

The ideal candidate will have: Proven B2B SaaS marketing experience, ideally in high-growth environments. A track record of driving pipeline growth through integrated campaigns and effective demand generation. Experience identifying and removing bottlenecks to optimize integrated channels for efficiency and scalability. Strong ability to partner cross-functionally (growth marketing, CRM, product, research, analytics) to align strategy and execution. Comfort switching between strategic planning and tactical execution with ease. A data-driven mindset, thriving on analytics, insights, and experimentation to raise the bar on impact. Proven success building consensus with large cross-functional teams and cultivating trusted relationships with senior leaders.

This role reports to the Senior Manager, Lead of Commerce Platform Marketing.

You’re excited about this opportunity because you will… Partner closely with research and analytics to develop a deeper understanding of the merchant audience and surface opportunities to senior ops leadership to better improve product level awareness and therefore increase inbounds and product adoptions within the SMB audience Develop the strategy for acquisition across Commerce Platform products in partnership with Growth Marketing, CRM, Content teams.
Proactively identify, test, and scale net-new channels and opportunities to integrate into our existing acquisition strategy and drive rapid growth, effectively communicating the value of our products to our Mx Lead cross-functional efforts to execute marketing programs at scale, including partnering with Product Management, merchant-facing teams, Engineering, Comms, Strategy & Ops, Finance, and Analytics Partner closely across teams to design, build and refine our Platform products and surfaces to improve product adoption and retention Partner closely with sales to build an optimized Mx Lifecycle for both the managed and unmanaged segment We’re excited about you because… BA required 6+ years of professional experience in Marketing or Product in a corporate or startup environment Proven track record of driving successful go-to-market launches that drive adoption and bottom line impact, and proven ability to identify opportunities for experimentation grounded in business insight and hypothesis Fluency with data - including market/segment sizing, forecasting, and working with analytics to understand efficacy of campaigns after the fact Experience collaborating with various cross-functional stakeholders (Marketing, Product, Sales, Strategy/Ops) to build products or services for business customers

Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only

We use Covey as part of our hiring and/or promotional process for jobs in NYC and certain features may qualify it as an AEDT in NYC. As part of the hiring and/or promotion process, we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound from August 21, 2023, through December 21, 2023, and resumed using Covey Scout for Inbound again on June 29, 2024.

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