Bengaluru, Karnataka, India
6 days ago
Influencer Marketing Analyst
Overview About Business Unit: From helping to invent the affiliate industry to leading performance marketing, the CJ Team has earned a reputation for maintaining the largest and most reliable partnership-based platform. We are the platform of choice for driving profitable growth for over 3,800 global brands - across industries like retail, travel, finance, and network & home services. Our technology powers a vast partnership ecosystem where over 167K publishers and brands engage with billions of consumers worldwide. The CJ India team connects global brands and publishers to drive scalable growth. Passionate about delivering sustainable outcomes, we focus on providing meaningful solutions to real-world needs. Why we are looking for you: This role requires working with the publisher development team to support them in management and growth of publishers working with CJ Affiliate. The analyst is also required to provide support in publisher audits, competitor analysis and enrolling publishers into advertiser's programs. What you will enjoy in this role: With over 20 years of experience, CJ Affiliate is the most trusted and established name in affiliate marketing. As a performance-based marketing channel, we help advertisers acquire new customers and increase sales to current customers while facilitating compensation to publishers for every action they drive. We reach billions of consumers by creating fair, transparent, and successful partnerships between advertisers and publishers. We take just as much pride in our innovative technology and comprehensive data as we do in the expertise and dedication of our people. Our collaborative teams are equipped with advanced tools, training, and career development opportunities in order to provide our clients with innovative solutions, strategies, and support that drive meaningful results. Click here to view how Epsilon transforms marketing with 1 View, 1 Vision and 1 Voice. Responsibilities What you’ll be doing: Responsible for responding to Influencer queries and communications. Engage with high performing clients Develop client-facing and internal reports by compiling, analyzing and interpreting social and performance insights Participate in building strategy presentations and post-campaign insights for influencer, content and brand campaigns. Support end-to-end influencer sales and execution processes including: influencer sourcing, onboarding and casting for each campaign Build Trend/Vertical and Competitive Analysis Reports using third party tools, social listening and campaign management tools Support paid media campaigns including: Facebook, Instagram, Tiktok, etc. by establishing critical metrics and measuring against benchmarks Qualifications What we look for: Work experience with creators/influencers and/or paid social campaign execution You are able to collaborate with your team to solve complex issues You are proficient in Microsoft Office, especially Excel You have strong analytical skills You are respectful to varying opinions and perspectives Excellent organizational and communications skills with a strong attention to detail Ability to work autonomously in a fast-paced environment in order to meet tight deadlines A graduate in any discipline 3 - 5 years of exposure in digital media/client services roles Additional Information Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we’ve provided marketers from the world’s leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels. Epsilon’s comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world. Epsilon has a core set of 5 values that define our culture and guide us to bring value for our clients, our people and consumers. We are seeking candidates that align with our values, demonstrate them and make them meaningful in their day-to-day work: Act with integrity. We are transparent and have the courage to do the right thing. Work together to win together. We believe collaboration is the catalyst that unlocks our full potential. Innovate with purpose. We shape the market with big ideas that drive big outcomes. Respect all voices. We embrace differences and foster a culture of connection and belonging. Empower with accountability. We trust each other to own and deliver on common goals. Because You Matter YOUniverse. A work-world with you at the heart of it! At Epsilon, we believe people make the place. And everything we do is designed with you in mind. That’s why our work-world, aptly named ‘YOUniverse’ is focused on creating a nurturing environment that elevates your growth, wellbeing and work-life harmony. So, come be part of a people-centric workspace where care for you is at the core of all we do. Take a trip to YOUniverse and explore our unique benefits, here Epsilon is an Equal Opportunity Employer. Epsilon is committed to promoting diversity, inclusion, and equal employment opportunities by using reasonable efforts to attract, recruit, engage and retain qualified individuals of all ethnicities and backgrounds, including, but not limited to, women, people of color, LGBTQ individuals, people with disabilities and any other underrepresented groups, traits or characteristics.
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