Head SFE & SFA
Abbott Laboratories
Job Summary
Responsible for Planning and Strategy Development, Coaching Team & alignment with Training & Customer Focus and Service
Planning and Strategy Development
Design sales force deployment that complies with SFE guidelines, and optimizes investment of resources according to business potential and ROI Establish SFE monitoring systems (including ETMS) correlating potential for business, investment of activities & results achievedReview SFE KPI metrics to ensure compliance with SFE guidelines and consult with respective BU Heads on remedial action requiredIn consultation with the BU Heads, design the salesforce incentive scheme, ensuring compliance with SFE guidelines and the Code of ConductEstablish an SFE Project Team to develop SFE strategy and ensure comprehension and implementation of guidelinesEstablish processes for monitoring company, promoted product and message recall to ensure core message delivery and competitive share of voice/mindCoaching Team & alignment with Training
Oversee coordination of sales force foundation training programs to ensure key behaviours/ competencies are developed and support Training Managers on course deliveryCollaborate with marketing/Training to ensure the development of product distance learning materialsConduct semi-annual performance review for direct reportsCustomer Focus and Service
Ensure a National customer database is in place profiling customers against potential for business Strong understanding of HCP & Trade sales environment & digital literacy with a systems-thinking approach to integrating digital as a core component of strategyEnsure an optimal level of National calling activity with key target customersEnsure that direct reports understand and disseminate (e.g. in Training) the Code of ConductEnsure availability of meaningful and accurate salesforce metrics (e.g. ETMS summary reports, SFE “dashboards”) for management informationCommunicate monthly SFE KPI metrics dataDevelop behaviours leading to enhanced effectiveness as outlined in key SFE practices in ANIExperience Details
Minimum 10+ years of relevant experience.
10 + years’ experience in Sales ( with managerial experience) and Marketing with 3 years as Training Manager/ SFE ManagerPlanning & PrioritizingDecision-making & problem solvingCommunication skills – written & verbal, Presentation skillsDrive for Results & Customer FocusDeveloping People, Networking AbilityEnergy & Enthusiasm, Teamwork & Co-operation
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