Roles & Responsibilities

Developing and executing comprehensive branding strategies to drive brand awareness and recognition.Leading the brand positioning, messaging, and overall brand identity initiatives.Collaborating with cross-functional teams to ensure brand consistency across all touchpoints.Conducting market research and analysis to stay updated on industry trends and competitors.Managing the brand budget effectively and maximizing ROI on branding activities.Overseeing the creative development of marketing materials and brand assets.Evaluating brand performance metrics and making data-driven decisions to optimize branding efforts.Building and nurturing strong relationships with external partners, agencies, and stakeholders.

Behavioural Skills:

Exceptional leadership and communication skills.Strategic thinking and problem-solving abilities.Strong analytical skills and attention to detail.Ability to work effectively in a fast-paced and dynamic environment.

Technical Skills:

Expertise in Brand Management and brand building strategies.Proven track record of successful brand development and positioning.Advanced knowledge of market research and analysis techniques.

Non-Negotiable Skills:

Expertise in Brand Management and brand building strategies.Proven track record of successful brand development and positioning.Advanced knowledge of market research and analysis techniques.Bachelor's degree in Marketing, Advertising, Communications, or related field.Master’s degree in Business Administration (MBA) preferred.18+ years of experience in Branding, with a focus on Real Estate/ FMCG or relevant industry.Demonstrated track record of successfully leading branding initiatives and campaigns.Proven experience in developing and implementing brand strategies to drive business objectives.