The Getty Research Institute (GRI) seeks a Head, Digital Media & Content Strategy to shape and execute on the digital storytelling, media, and content strategies that bring our cultural arts mission to life. We seek a leader who has a vision for bridging the GRI’s physical collections and on-site offerings with virtual content, coordinating across the entire program, and collaborating with both internal Getty partners and external stakeholders.
This senior leadership role will develop a robust digital presence that deepens engagement online and amplifies the GRI’s legibility across diverse audiences and platforms and identifies, implements, and refines effective audience development strategies based on both industry best practices and assessment of metrics.
The position manages the activities of a department with budget, planning, and staffing oversight and is accountable for a broad portfolio of work that is developed and disseminated across a wide range of heavily trafficked digital channels and platforms. These digital outputs include Getty’s social media channels, eNewsletters, magazine, podcasts, videos, LinkedIn, as well as our YouTube channel and GRI monthly eNewsletter. This role is also responsible for delivering on major website improvements as part of a larger getty.edu website redesign effort to offer meaningful and user-friendly online content for our broad global audiences.
In this department head role, you will lead a creative, united, highly productive, and award-winning team dedicated to publishing human-centered stories, multimedia, and online content about the GRI’s work, including exhibitions, public programs, publications, archives and special collections, research projects, and major initiatives.
The GRI is an international center for the study of visual culture, housing one of the largest art libraries in the world, with vast special collections ranging from the 15th century to the present. We have a knowledgeable and diverse staff and are committed to preserving, creating, and sharing resources related to the history of art, conceived in the broadest terms.
Major Job ResponsibilitiesThis position plays a pivotal role in driving innovation, fostering collaboration, and enhancing the organization's overall impact via:
Team Leadership and Management
Recruit, mentor, and oversee a multidisciplinary team of content Creators, writers, and strategists.Foster a culture of collaboration, creativity, and accountability within the digital media team.Provide regular feedback and professional development opportunities to ensure team growth and skill enhancement.
Cross-Functional Collaboration
Serve as the primary liaison between digital media, communications, marketing, programming, and community engagement teams and departments.Ensure alignment between digital content strategies and broader Getty initiatives.Collaborate with external agencies, vendors, and freelancers to enhance content quality and reach.
Innovation and Trendsetting
Identify emerging trends, platforms, and technologies in the larger digital media landscape to keep the GRI at the forefront of digital engagement. Encourage experimentation with new formats, tools, and channels to engage diverse and evolving audiences.Serve in an advisory capacity for leadership, stakeholders, and subject matter experts regarding digital trends, platforms, and technologies.
Resource and Budget Management
Develop and manage department budget, ensuring efficient use of resources.Prioritize projects and allocate resources effectively to achieve organizational goals.
Champion Diversity, Equity, Accessibility, and Inclusion
Lead efforts to ensure digital content reflects the diversity of the organization's audiences and stakeholders.Promote inclusive storytelling practices and represent diverse voices in all digital content. Qualifications Bachelor’s degree5 to 7 years of supervisory experienceA strong background in arts and humanities and knowledge of a cultural research environment is highly preferredStrong leadership skills with ability to work cooperatively with diverse groups of people.A balanced approach to leadership, with a comfort operating both strategically and tactically.Working knowledge of UX strategy and/or Design Thinking principles Knowledge, Skills and Abilities Strong understanding of leadership principles, team dynamics, and strategic direction for digital media teams.Expertise in identifying barriers to communication and implementing effective solutions to foster collaboration and understanding.Comprehensive knowledge of organizational directives, priorities, and the broader cultural and institutional context to guide team efforts effectively.Experience with project management principles and techniques, including cross-functional collaboration and stakeholder engagement.Advanced knowledge of contemporary methods and innovations in digital content strategy and media production.Expertise in understanding audiences’ online needs and behaviors and implementing strategies for audience developmentExceptional communication skills to convey priorities, expectations, and organizational goals with transparency and clarity.Strong problem-solving skills with the ability to identify and address complex issues while balancing the needs of diverse stakeholders.Establish operational objectives and deliver clear guidance to ensure departmental success.Partner effectively with stakeholders to define, prioritize, and deliver impactful projects.Stay attuned to emerging trends, ensuring staff are updated on important trends and innovations are incorporated into workflows.Demonstrate openness to new ideas and approaches, fostering a culture of adaptability and innovation.Demonstrated ability to design and implement data driven communications strategies, with assessment of impact.Balance competing needs and priorities to frame actionable solutions for complex organizational challenges.Proven ability to achieve an organizational vision, amplify values, and support programs through digital dissemination projects and initiatives.Demonstrated ability to translate organizational goals, user needs, and research into actionable content implementation in a complex environment.Passion for cultural arts and storytelling. Benefits and PerksHere are just some examples that Getty offers/provides for full-time employees:
Medical, Dental and Vision insurance coverage, starting on date of hire. Getty pays 75%-95% of the premium, depending on the plan selected.403(b) Employee Investment retirement plan – with up to 5% Getty MatchGetty contribution of 6%, on behalf of employee, to 401(a) retirement accountEducational Assistance and professional developmentPaid Vacation, Sick and Personal Days12 Paid HolidaysMany positions have bi-weekly Off-FridaysOn-Site Fitness Center at Getty CenterCommunity service opportunities
To learn more about our comprehensive benefits and long list of perks, go to Getty HR.
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