Charlotte, NC
24 days ago
Growth Technology Manager

Growth Technology is looking for a Growth Technology Manager to support our App stores, Digital asset manager and integration of new AI tools to create marketing content. By joining Credit Karma’s Growth Technology team, you will spearhead dynamic and engaging experiment plans for our native app as well as find opportunities to integrate AI-powered platforms to find efficiencies in the day to day for marketers. With your strategic expertise, you will empower millions of members to establish financial wellbeing.


What you will do:

Manage creative assets and experimentation plans for the App Store and Google Play Store; drive ongoing brand look & feel and long-term experimentation roadmap Act as primary point of contact for external vendors related to our apps stores Create and own a roadmap to increase native app upsell in partnership with product managers, engineers, and marketing Own mobile marketing intelligence tools, partnering with growth marketers to enable competitive benchmarking and platform insights Lead the strategy and implementation of Gen AI tools to accelerate marketing workflows; run experiments, iterate, and identify the most impactful ways to embed AI into marketing processes and product roadmaps Own and drive the adoption of AI technology to create engaging, creative, high performing marketing content for our app, email, digital and social platforms Responsible for the adoption, implementation, and roll out of marketing technology solutions including a digital asset manager. Stay current on industry trends, new platforms, technologies, and best practices in content monetization Innovate new processes and solutions, willing to roll up sleeves and hack a POC to prove out a new tool or process works. Able to vet vendor solutions & provide recommendations with a laser focus on making marketers most efficient 

What we are looking for:

3+ years of experience managing app store operations and optimizations 5+ years of experience in a marketing organization or similar organization managing technology solutions from RFP to implementation to adoption.  Effective collaboration across many functional areas - Marketing, Creative, and Engineering teams to bring testing and app strategies to life High degree of communication skills, both written and verbal to ensure alignment, communicate updates,  identify opportunity areas, and manage upward and outward  Excellent at project management and problem-solving skills with the ability to manage multiple projects simultaneously from strategy to execution Ability to understand how work gets done and integrate new tools or processes within existing systems  Previous experience managing AI tools, DAM systems, or app store optimizations Default to innovation to solve problems with new technology capabilities and adept at leading hypothesis-driven tests

Benefits at Credit Karma includes:

Medical and Dental Coverage Retirement Plan Commuter Benefits Wellness Perks Paid Time Off (Vacation, Sick, Baby Bonding, Cultural Observance & More) Education Perks Paid Gift Week in December
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