**Company description** **About Publicis Le Pont** **Publicis Le Pont** is a one-stop-shop that connects scalable operations with creative agility. We are the ultimate partner that can lead your digital transformation with speed, efficiency, and a consumer-first approach. Through the Publicis Power of One, we are seamlessly connecting three European Centres of Excellence: Commerce, Production, Data & Technology, and Content & Creativity. These pillars define modern KPIs, but the magic happens only when they are connected. We work globally, creating strategies and digital materials for many global brands and businesses. In Hungary, our multinational team represents over 380 people from across 25 different countries, providing integrated solutions and diverse expertise that shape how Fortune 500 companies and brands communicate from Europe to the US and China. We are a group of communication professionals deeply rooted in the values of diversity and inclusion, working for better futures at speed by turning the magical combinations of many into the Power Of One. And we are proud to be the first agency in Hungary to get the Great Place To Work® certification. **Overview** **🚀** **Growth Marketer –** **StartUp** **Pampers** Join us to help grow one of the world’s largest parenting apps, live in 12+ markets including the US, Germany, and Japan. As a **Growth Marketer** , your mission is to activate users and boost engagement in the Pampers Loyalty Program. This high-impact role gives you end-to-end ownership of key campaigns—from spotting opportunities in data to planning A/B tests and launching CRM journeys across email, push, and in-app. **What** **you’ll** **do as a Growth Marketer?** You will collaborate closely with our data analyst, campaign manager, and creative team to move users through the app’s onboarding and engagement journey using a range of tools including email marketing, push notifications, in-app messages, and more. + **Opportunity Discovery through Data** **:** Lead the identification of growth opportunities by exploring user behavior data. Collaborate closely with the data analyst while also using self-serve tools like Mixpanel and Excel to run light-touch data investigations independently. + **Insight Consolidation from Research** **:** Gather and synthesize insights from multiple sources – including app store ratings & reviews, user interviews, and other qualitative/quantitative research – to identify actionable opportunities for activation and engagement. + **Objective & KPI Planning** **:** Set quarterly team targets and activation objectives. Collaborate with the data analyst to build dashboards and track performance on a regular basis. + **Experimentation & Testing Roadmap** : Translate insights and data into a backlog of hypotheses and test campaigns. Define the activation roadmap, plan A/B tests, and lead execution across relevant touchpoints. + **Cross-Team Collaboration for Campaign Delivery** : Work with copywriters, designers, and campaign managers to ensure that creative assets and messaging campaigns are delivered with clarity, quality, and performance intent. + **Stakeholder Management & Reporting** : Represent the Activation Growth Team in key forums. Own thereporting cycle and ensure regular alignment with internal and external stakeholders, including P&G teams and senior leadership. **What** **You’ll** **need to succeed in this role?** We’re looking for someone who takes ownership with confidence, drives performance independently, and thrives in cross-functional, global teams. You’ll combine strategic thinking with hands-on execution, communicate with clarity and influence, and stay curious in the ever-evolving world of AI, martech, and digital growth. A user-first mindset, adaptability, and a drive for continuous learning are key to success in this role. + Experience inCRM / lifecycle marketing, ideally in mobile or B2C + Confidence in data tools (e.g., Mixpanel, Excel) and campaign testing + Familiarity with growth hackingand agile ways of working + Demonstrated ability to work closely with copy/design teams + Experience in A/B testing creative content, messaging, or user flows with measurable outcomes. + Practical use of AI toolsin marketing workflows + Strong Stakeholder management experience 💡 Bonus: Experience in product management or performance media is a big plus! **Additional information** **Why Should You Join Publicis Groupe** + **Multicultural and diverse environment** : We have more than 380 colleagues and counting, with talents coming from every part of the world. Why not join us and learn some Portuguese during lunch breaks? + **Home office opportunity** : We go to our modern and minimalistic, award-winning open office three times a week, and enjoy the comfort of our own home twice a week. + **Flexible working hours** : The working hours are flexible. While work for clients can't be done in the evening, if you have a dentist's appointment at 3 p.m., we won't stop you from going. + **Work Your World program** : Want to work from a different country for a few weeks? With us, it's possible! Pick a Publicis Groupe office anywhere in the world and start packing. + **Dog-friendly office** : Your furry, occasionally barking best friend is welcome at our office. + **Company events** : We not only learn each other's native languages but also have regular get-togethers. We celebrate with themed parties throughout the year and boost creativity with Creative mornings in the Café. + **Wellbeing** : Last year, we launched our wellbeing program, Balance by Publicis Groupe Hungary. We are committed to helping you create balance in your life with initiatives like coaching, round table conversations, workshops, and educational resources on wellbeing. **Interested? Come and join the Publicis Groupe adventure!**