Community of Madrid, ESP
3 days ago
Global SEO Specialist
**Job Description:** Are you a passionate and results-oriented SEO expert with a knack for developing and implementing global strategies? Do you thrive in a collaborative environment, working with diverse teams to drive organic growth across international markets? If so, we want to hear from you! Reporting to the Global Digital Marketing Manager, you will be instrumental in shaping and executing our worldwide search engine optimization strategy. You will leverage your deep understanding of content, technical SEO, and international SEO best practices to enhance our online visibility, attract qualified traffic, and achieve our business objectives across all regions. This role requires strong analytical skills, a proactive approach, and the ability to effectively collaborate with regional marketing and content teams. **Responsibilities:** + Develop and Implement Global SEO Strategy: Create and execute a comprehensive global SEO strategy aligned with business goals, considering regional nuances and search landscape variations. + Content SEO Leadership: Provide strategic guidance and best practices for content creation and optimization across all regions, ensuring content is discoverable, engaging, and aligned with target keywords and user intent in local languages. + Technical SEO Oversight: Conduct thorough technical SEO audits across all websites and platforms, identifying and recommending solutions to improve site architecture, crawlability, indexability, site speed, mobile-friendliness, and overall technical health on a global scale. + Keyword Research and Targeting: Conduct in-depth keyword research, considering multilingual and multi-regional targeting, to identify high-potential search terms and inform content strategy. + Performance Monitoring and Analysis: Continuously monitor and analyze global SEO performance using relevant tools (e.g., Google Analytics, Google Search Console, third-party SEO platforms), identifying trends, opportunities, and areas for improvement. + Collaboration with Regional Teams: Work closely and collaboratively with regional marketing teams, content creators, and web development teams to ensure consistent implementation of global SEO strategies and share best practices. + International SEO Expertise: Apply in-depth knowledge of international SEO best practices, including hreflang implementation, localization strategies, and understanding search engine algorithms in different regions. + Staying Current with Industry Trends: Keep abreast of the latest SEO trends, algorithm updates, and emerging technologies, proactively identifying opportunities and recommending innovative approaches. + Reporting and Communication: Prepare and present regular reports on global SEO performance, highlighting key metrics, progress against goals, and actionable insights to stakeholders. + Competitive Analysis: Conduct regular competitive analysis to identify opportunities and understand industry best practices on a global level. This role can be based in either of the following locations: Brea, CA, US /Prague, CZ /Madrid, ES /Zurich, CH /Amersfoort, NL. Compensation will be determined based on the candidate’s geographic location, professional background, and relevant experience. **Job Requirements:** **Qualifications:** + Bachelor's degree in Marketing, Business, Communications, or a related field. + Minimum of 3-5 years of progressive experience in SEO, with a strong focus on global or international SEO. + Proven track record of developing and implementing successful SEO strategies that drive measurable results in multiple markets. + Deep understanding of content SEO principles and best practices for multilingual content. + Strong technical SEO skills, including experience with website audits, schema markup, site architecture, and performance optimization. + Proficiency in using SEO tools and platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz). + Experience with international SEO tools and considerations (e.g., hreflang tags, international targeting). + Excellent analytical and problem-solving skills with the ability to interpret data and translate it into actionable insights. + Strong communication, collaboration, and interpersonal skills with the ability to work effectively with cross-functional and international teams. + Ability to manage multiple projects and priorities in a fast-paced environment. + Familiarity with content management systems (CMS). + Experience with localization processes and working with translation teams is a plus. + Fluency in one or more languages in addition to English is a plus. IND123 \#IND456 \#LI-SM1 **Operating Company:** Ormco Ormco is a global leader and innovator of high-quality orthodontic products and solutions, including brackets and wires. For more than 60 years, our team has partnered with the orthodontic community to help create over 20 million smiles in more than 140 countries. We build trusted relationships. Each one is rooted in respect and understanding. We take that approach when we help orthodontists achieve their clinical and practice management objectives. We take the same approach when we help our team bring their personal best to work each day, ready to make a difference and reach their full potential. Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place. Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its customers deliver the best possible patient care through industry-leading dental consumables, solutions, technology, and services. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists' clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile. Envista companies, including DEXIS, Kerr, Nobel Biocare and Ormco, partner with dental professionals to help them deliver the best possible patient care. Envista became an independent company in 2019. We brought with us the proven Envista Business System (EBS) methodology, an experienced leadership team, and a strong culture grounded in continuous improvement, commitment to innovation, and deep customer focus to meet the end-to-end needs of dental professionals worldwide. Envista is now one of the largest global dental products companies, with significant market positions in some of the most attractive segments of the dental products industry. For more information, please visit www.envistaco.com .
Por favor confirme su dirección de correo electrónico: Send Email