LEGENDS & ASM GLOBAL

Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering end-to-end solutions – from venue development and event booking to revenue strategy and hospitality.

Legends brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences.

ASM Global, the world leader in venue management and live event production, oversees 350+ iconic venues stadiums, arenas, conventions centers and theaters. Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed.

Are you ready to be part of the team that is transforming live entertainment? Join us to make Legends happen!

THE ROLE

The General Manager of the Maryland Club will serve as the strategic and operational leader of an exclusive hospitality venue located within the XFINITY Center at the University of Maryland. This individual is responsible for delivering elevated hospitality across three core areas: a la carte restaurant service, game day operations (including premium courtside service and suites), and private events. The GM will cultivate member relationships, oversee daily operations, maximize profitability, drive programming and event success, and uphold the highest standards of service, food, and beverage execution.

ESSENTIAL FUNCTIONS:

Members Club

Oversee daily dining operations, ensuring a consistently exceptional guest experience across lunch, dinner, and lounge service. Collaborate with the Executive Chef on menu development, seasonal activations, and quality control. Maintain ambiance, music, lighting, table settings, and service flow to align with brand standards and elevate the member experience. Implement and refine SOPs to ensure consistency, efficiency, and excellence in execution.

Game Day Operations

Direct all facets of game day service including: Maryland Club’s all-inclusive Feast Courtside in-seat beverage service Suite hospitality and catering Maximize revenue while delivering seamless, high-touch service to premium guests. Coordinate with Legends Premium Sales, Facilities, and UMD Athletics to execute cohesive operations. Lead the staffing, training, and performance oversight of all game day F&B roles.

Private Events & Catering

Lead strategy and execution for private events, including club buyouts, corporate receptions, celebratory dinners, and internal programming. Collaborate with the Event Sales Manager to drive bookings, respond to inquiries, and develop proposals. Manage event planning, BEO accuracy, client communication, and flawless execution from start to finish in collaboration with the membership manager. Ensure a balance between member-first availability and event revenue maximization.

Membership Engagement & Programming

Work with Membership Manager to plan and execute a dynamic calendar of member events and activations (e.g., tastings, themed dinners, live music, watch parties). Personally build relationships with members through daily engagement, table touches, and service recovery when necessary. Implement strategies to drive usage, increase member satisfaction, and support retention and referrals. Act as the brand ambassador and club culture champion on-site.

Team Leadership & Training

Hire, onboard, and train all FOH managers and hourly staff. Develop and maintain a culture of hospitality, accountability, and teamwork. Lead weekly management meetings and ongoing one-on-ones with direct reports. Provide ongoing training for hospitality, safety, service standards, product knowledge, and professionalism. Oversee performance evaluations, progressive discipline, and employee engagement strategies.

Financial Management

Monitor labor, COGS, and expense categories to hit or exceed budget targets. Lead monthly P&L reviews and reporting in collaboration with Legends finance team. Oversee scheduling, timekeeping, payroll approvals, and inventory accuracy. Identify opportunities to improve margins without compromising the member experience.

Client Relationship & Reporting

Serve as primary liaison to University of Maryland Athletics and other UMD stakeholders. Lead monthly business reviews and reporting cadence to the client, including financial performance, staffing, and operational highlights. Represent Legends professionally at all times, maintaining a collaborative and communicative relationship with UMD leadership. Ensure alignment with university standards, protocols, and brand.

Facilities & Compliance Oversight

Manage day-to-day facility needs of the Maryland Club including cleanliness, maintenance, storage, signage, and functionality. Coordinate with UMD Facilities and third-party vendors for timely repairs and improvements. Ensure compliance with all health, liquor, safety, and university regulations.  Maintain accurate documentation, licenses, and safety protocols.

SUPERVISORY RESPONSIBILITIES

Carries out supervisory responsibilities in accordance with all Legends & ASM policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty with energy and enthusiasm. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

EDUCATION AND/OR EXPERIENCE

Proven ability to lead high-performing teams, build culture, and drive business outcomes. Strong financial acumen and experience managing P&Ls, labor budgets, and forecasts. Experience managing premium service environments and VIP clientele. Deep understanding of hospitality service standards, food & beverage operations, and event execution. Excellent communicator with the ability to build strong relationships with members, clients, staff, and partners. Proficiency in POS systems, Microsoft Office Suite, and scheduling platforms. Must be willing to work a flexible schedule including nights, weekends, holidays, and game days. COMPENSATION

Competitive salary range of  $110,000 - $120,000 commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

WORKING CONDITIONS

Location: On Site

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

NOTE:

The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Legends & ASM Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.

Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information. 

#LI-DB1