Hybrid, NY, USA
14 days ago
External Communications Manager
**Duties/Responsibilities:** + Under the guidance of the Director of Communications at Healthfirst, identify media opportunities, develop pitches, and proactively secure earned media coverage that supports Healthfirsts brand and business priorities. + Collaborate with Social Media team to execute engagement growth strategy, including monitoring trends, responding to inquiries, and amplifying Healthfirsts voice across social platforms. + Collaborate with colleagues across the Corporate Communications team to develop and execute content that supports Healthfirsts business goals and drive audience engagement + Track performance of external communications efforts using media and social monitoring, providing insights and recommendations for continuous improvement. + Additional duties as assigned **Minimum Qualifications:** + Bachelors degree in Communications, Public Relations, Journalism, Marketing, or a related field. + Strong written and verbal communications skills and experience developing press releases, pitches, briefing materials and talking points. + Proven experience in pitching journalists and securing earned media placements, including writing press materials, pitching stories, and working directly with media outlets to secure coverage. + Creative and strategic thinker with a track record of developing compelling content across channelsincluding digital, social, and video. + Strong ability to manage multiple projects and deadlines while maintaining attention to detail. + Demonstrated understanding of how to tailor messaging for different audiences and distribution platforms + Analytical mindset with the ability to use data and media insights to refine messaging and measure communications impact. + Strong interpersonal skills with the ability to work effectively across teams. + A team player that recognizes the importance of working collaboratively. **Preferred Qualifications:** + Working experience in healthcare or an adjacent highly-regulated industry; Agency experience preferred. + Established relationships with media contacts in health, business, or community beats. + Bilingual or multilingual abilities a plus, especially in languages commonly spoken in Healthfirsts service areas: Spanish, Mandarin, and Cantonese. WE ARE AN EQUAL OPPORTUNITY EMPLOYER. Applicants and employees are considered for positions and are evaluated without regard to mental or physical disability, race, color, religion, gender, gender identity, sexual orientation, national origin, age, genetic information, military or veteran status, marital status, mental or physical disability or any other protected Federal, State/Province or Local status unrelated to the performance of the work involved.
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