Expert and Educator - Heated Tobacco Product

The Expert and Educator has an important role in bringing brand awareness and educating legal age smokers and nicotine users, who would otherwise continue to smoke, to convert to smoke-free products (including heat-not-burn) that, while not risk-free, are a much better choice than continuing to smoke. The Expert and Educator will be responsible for building awareness through B2B retailer education, consumer engagements, networking events, and community outreach, as well as educating legal age smokers and nicotine users, who would otherwise continue to smoke, about the new heat-not-burn alternative through product demonstration and face-to-face interactions. The Expert and Educator will have goals outlined which will create awareness, excitement, sales, advocacy, and conversion of legal-age smokers and nicotine users to a smoke-free alternative by helping them understand the purpose and benefits that fit their needs and acting as a key contributor to a smoke-free future.