Job Title:

EN E-Commerce Merchandising Manager

Job Description

To significantly grow our EMEA DTC brands through the brands’ websites: achieving sustainable ambitious growth and profitability targets, whilst jointly delivering a powerful best-in-class brand-experience through product & site merchandising, systems expertise and on-site SEO to an expanding consumer base.

Responsibilities

Contribute to the delivery of annual ecommerce revenue and profitabilityEnsure an excellent brand experience through impactful merchandising across the EMEA DTC stores to maximize sales opportunities by season/monthPlan, build and release seasonal content and products plus any functional enhancementsConstantly review and suggest ways of improving KPIs including site traffic, conversion rate, site speed, etc.Ensure a strong on page SEO approach Own the optimisation of merchandising in line with product priorities and strategyImplement and manage promotional and pricing programs including end of season sales and GWPOwn and deliver a strong customer journey/UX in line with overall brand strategyConstantly review the site to ensure accuracy of all displayed contentImprove site performance through test-and-learn activities & a/b testing.Work with the Brand & Digital Marketing team to ensure the look and feel of the website delivers a powerful & premium brand experience Undertake periodic competitor analysis and report on findings Ensure we are always optimising the customer journey and fixing pain points highlighted by other DTC team membersManage the ongoing development of the site by creating tickets and liaising with the in-house development team on solutions.Ownership of certain software with the aim of becoming an SME in that area e.g.: on site search, translations etc.Manage and implement content updates and functional releases to drive improved commercial performanceRegular liaison with web customer services to ensure any feedback/learnings are implemented on site.

​Experience/Technical Skills

Bachelor degree or equivalent2 to 4 years’ experience in EcommerceExperience with managing platforms like Magento and working with external Ecommerce tech partnersAbility to think strategically and build roadmapsAbility to be Subject Matter Expert (SME) on certain technical areas of the businessFluency in English C1

Competencies

Problem Solving & Decision MakingOrganizing & PlanningCustomer OrientationInitiativeResult Orientation

Location:

BGR Sofia - Advance Business Center

Language Requirements:

Time Type:

Full time

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