We are looking for an Email Marketing Executive to join our Total Platform eCommerce team. Based at Next Head Office in Enderby, Leicestershire with a competitive salary range and great benefits!
At NEXT, not only are we one of the UK’s largest fashion retailers, but we’re also one of the largest listed companies, full-stop. Selling our products and thousands of world-famous brands, both in-store and online UK and Internationally. What’s more, we’re growing. Fast. And it’s the kind of growth and investment that is exciting for everyone in our business.
The CRM Team within Total Platform at NEXT is predominantly responsible for Email, Loyalty and On-Site marketing and to help deliver a best-in-class CRM Marketing service across all six of our current TP Partners: Reiss, FatFace, Victoria’s Secret, GAP, Joules and Jojo Maman Bebe.
About the role:
As the Email Marketing Executive within the Total Platform eCommerce team, you will support the execution and development of email marketing and on-site personalisation within our Total Platform business. You will be fully responsible for the execution, development and delivery of email campaigns, spanning from one-time deployments to automated programs. The role is client facing, and will require you to work closely with our Total Platform partners to deliver a best-in-class CRM experience for them and our customers, with the goal of developing into the subject matter expert for email and CRM marketing for your partner.
What else is involved?
Develop and execute email marketing campaigns including the set-up, scheduling, and deployment of one-time, recurring, and triggered campaigns. Work closely with the key teams/stakeholders to create bespoke campaigns to increase sales, drive engagement and retention on email. Analyse performance of email marketing campaigns to provide actionable insights and improvements for future development Reporting on all email KPIs generated through email marketing campaigns. Develop and execute on-site marketing campaigns, in the form of sign-up banners, abandon programmes and competition pages. Assist with the day to day administration tasks
You’ll be doing all this from our Leicestershire Head Office. Our offices are inspiring, yes. But we understand that life happens. So, we’re big on making sure your work, works for you which is why we offer flexible working.
About you:
Reporting to the Total Platform CRM Manager, the ideal candidate will be a keen problem solver able to work within a large, global team of marketers and external partners.
Experience with Bloomreach or Exponea is preferred A basic understanding of HTML, Python or Jinja2 is preferred Self-motivated & highly organised with the ability to adapt to a changing environment and stay calm under pressure Creative and inquisitive with a thirst to learn more Aptitude for attention to detail Able to take direction and deliver tasks accordingly Effective team player; can do attitude Excellent verbal and written communication skills Possess strong analytical and problem-solving skills Intermediate level user of the Google Suite Marketing experience ideally gained in a retail environment, working on email, marketing or ecommerce.
Bring your energy. Play to your strengths. Make things bigger and better than before. Let’s Take It On.