P.F. Chang’s is hiring a Director of Menu Strategy & Innovation to drive the evolution of our food and beverage offerings. This cross-functional leader will oversee all aspects of menu strategy, innovation, implementation, and performance across both food and beverage categories—including alcoholic and non-alcoholic programs. The ideal candidate will combine consumer and operational insights with a strong analytical approach to shape a menu that is relevant, profitable, and aligned with our brand.

What You’ll Do:

Work collaboratively with Culinary to lead end-to-end menu strategy and innovation across food and beverage, ensuring alignment with brand positioning, guest preferences, and business goals.Conduct ongoing menu analysis to identify gaps, trends, and performance opportunities, using insights, guest feedback, and market data to inform roadmap decisions.Build and maintain a robust innovation pipeline and strategic menu calendar informed by guest insights, menu gaps, and emerging trends to drive relevance and operational success.Collaborate with Finance and Insights teams to evaluate pricing, mix, margin, and promotional performance, continuously optimizing based on results.Drive innovation from concept to launch, managing the RFP process, testing, and implementation while ensuring operational feasibility, culinary quality, and guest appeal.Monitor industry and global trends to inspire future offerings and anticipate shifts in consumer behavior.Cultivate and manage strategic vendor and partner relationships to support innovation, efficiency, and execution across food and beverage.Work cross-functionally with Culinary, Operations, Supply Chain, Finance, and Marketing to align on timelines, training, rollout strategies, and promotional planning.Serve as the strategic leader and owner of menu development and calendar planning.Manage and mentor the Brand Manager, fostering growth and setting clear priorities.Track performance metrics and optimize menu strategy to ensure measurable business impact.Oversee the beverage (non-alc & alc) budget, focusing on cost efficiency, ROI, and maximizing vendor support for key initiatives.Be fully familiar with the menu printing process, including paper specs, distribution sheets, and ensuring cost-effectiveness in production and distribution, while maintaining consistency and accuracy across all locations.Execute guest intercepts and in-field research, gathering direct consumer feedback to inform menu strategy, innovation, and overall guest experience improvements.

What We’re Looking For:

Minimum of 10+ years of experience in menu strategy or category management within the restaurant industryProven success leading both food and beverage innovation, including alcoholic beverage programsAnalytical mindset with strong business acumen and understanding of margin, pricing, and mixExcellent project management and cross-functional collaboration skillsStrong leadership presence and experience developing high-performing teamsA passion for food, the guest experience, and bringing bold ideas to life

Working Conditions:

Hybrid work with up to 25% travelMust be located within reasonable driving distance of a P.F. Chang’s location

Benefits:

Health Benefits: Comprehensive medical, dental, and vision plan options available starting the 1st of the month following the hire date.Paid Vacation and Sick Time:  20 days per calendar year for full-time Global Support Center team members, prorated for new hires.Paid Holidays: 12 company-selected holidays plus 2 floating holidays per year.Lucky Cat Meal Card: Preloaded meal card for use at any corporate-owned P.F. Chang’s location.

Compensation:  Competitive base salary around $200K, plus eligibility for a 20% annual bonus