The Director, Internal and Culture Communications reports to the AVP, Strategic Communications and has direct reports.
POSITION SUMMARY
The director of internal and culture communications plays a pivotal role in shaping the way we connect with our team members and leaders at ProMedica. This dynamic position is all about crafting and implementing a cohesive communication strategy that resonates with our internal stakeholders. Imagine driving engagement and fostering a sense of belonging among employees, all while ensuring they are aligned with our strategic goals as well as ProMedica’s mission, vision, and values. By increasing awareness, creating meaningful conversations, and listening, this leader not only enhances our internal culture but also empowers everyone at ProMedica to contribute to a shared purpose.
ACCOUNTABILITIES
*All duties listed below are essential unless noted otherwise*
Oversees the development, planning and execution of a comprehensive internal communication strategy designed to support multiple organizational goals, including boosting employee engagement, enhancing employee recognition, improving employee experience, facilitating change management, strengthening company culture, fostering transparency and trust, and elevating the ProMedica brand through storytelling. Leads a strong team of internal communication professionals, fostering their continued growth while ensuring effective communication efforts. Manages content strategies for internal communication channels, including the intranet, email newsletters, and digital displays, to ensure timely delivery of messages to the appropriate audiences. Provides advice and counsel to senior leadership on how to manage and execute systemwide communication efforts most effectively. Works closely and collaboratively with the human resource department to develop and execute communication plans that increase employee engagement and morale across the system. Directs the communication efforts for major initiatives, including rewards and recognition, employee benefits, policy and process changes and talent acquisition. Provides direction related to internal issue management, working in conjunction with the associate vice president, strategic communications. Collaborates with marketing teams to ensure that internal communications align with organizational goals, marketing goals and brand standards. Monitors and refines key performance indicators to assess the effectiveness of internal communication initiatives and utilizes feedback to refine strategies and processes. Anticipates and identifies trends in the industry that can further enhance ProMedica’s internal communications strategy, including those related to generative and agentic AI. Other duties as assigned.