Digital Optimization Specialist - Remote
Cedars-Sinai
**Job Description**
**Grow your career at Cedars-Sinai!**
Cedars-Sinai Medical Center has been named to the Honor Roll in U.S. News & World Report’s “Best Hospitals 2025-2026” rankings . When you join our team, you’ll gain access to our groundbreaking biomedical research facilities and sophisticated medical education programs. We offer learning programs, tuition reimbursement and performance-improvement projects so you can achieve certifications and degrees while gaining the knowledge and experience needed to advance your career.
We take pride in hiring the best, hard-working employees. Our dedicated doctors, nurses and staff reflect the culturally and ethnically diverse community we serve. They are proof of our dedication to creating a dynamic, inclusive environment that fuels innovation and the gold standard of patient care we strive for.
**What will you be doing in this role:**
The Digital Optimization Specialist will be responsible for performing research and providing insights regarding the market, trends, competitors, potential and existing customers, and current campaigns.
+ Develop optimization strategies to improve marketing performance across digital channels including web and email.
+ Conduct user research to understand consumer behavior, preferences, and conversion barriers in marketing funnels.
+ Design and implement A/B tests for landing pages, email campaigns, and marketing touchpoints to improve conversion rates.
+ Create testing roadmaps focused on marketing optimization and user experience improvements.
+ Partner with web product team on data deep dives to help understand behavior, barriers, and motivations.
+ Collaborate with web product, web development, and design teams to implement optimization initiatives.
+ Work with the UX research team to gather customer insights that inform marketing strategy.
+ Present optimization findings and recommendations to marketing leadership and collaborators.
+ Analyze user behavior using tools like Adobe Customer Journey Analytics to inform test hypotheses.
**_*Approved Remote States: Arizona, California, Colorado, Florida, Georgia, Minnesota, Nevada, Oregon, Texas_** *****
**Qualifications**
**Experience Requirements:**
Three (3) plus years of experience analyzing data, trending and forecasting.
Experience in digital marketing, e-commerce, or SaaS marketing environments.
Experience with Adobe Customer Journey Analytics.
**Educational Requirements:**
High School Diploma/GED.
Bachelor’s degree in Marketing, Engineering, or Statistics. (preferred)
\#LI-Remote
**Req ID** : 11169
**Working Title** : Digital Optimization Specialist - Remote
**Department** : Web Strategy
**Business Entity** : Cedars-Sinai Medical Center
**Job Category** : Marketing / Communications
**Job Specialty** : Marketing
**Overtime Status** : EXEMPT
**Primary Shift** : Day
**Shift Duration** : 8 hour
**Base Pay** : $87,401.60 - $135,470.40
Cedars-Sinai is an EEO employer. Cedars-Sinai does not unlawfully discriminate on the basis of the race, religion, color, national origin, citizenship, ancestry, physical or mental disability, legally protected medical condition (cancer-related or genetic characteristics or any genetic information), marital status, sex, gender, sexual orientation, gender identity, gender expression, pregnancy, age (40 or older), military and/or veteran status or any other basis protected by federal or state law.
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