Madrid, Spain
14 days ago
Digital Media Consultant
Company description Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries. Do you want to know more about the agency/brand or area of expertise you will be applying for on this role? Keep reading! Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them. Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Groupe, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers. With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come. Because we know that heat arises at the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines. Come and join us! Overview We are looking for a talented Digital Media Consultant with experience in digital strategy and a strong focus on managing and optimizing digital media campaigns across multiple platforms. This role is pivotal in developing and executing strategic plans that will help our client achieve his business objectives coordinating several markets. Responsibilities Client Digital Activation: Oversee the entire lifecycle of digital activation for clients, including planning, activation, optimization, reporting, and analytics. Ensure campaigns are aligned with client objectives through benchmarks. Stakeholder Management: Act as a key liaison between various stakeholders involved in markets, ensuring clear communication and smooth collaboration between internal teams, clients, and external partners. Agency Partnerships: Foster strong, productive relationships with key agency partners, Client Service teams, Practice teams, and key media owners to deliver exceptional digital solutions. Expert Knowledge in Digital Channels: Bring in-depth expertise across various digital disciplines, including Search, Display, Video and Social Media, ensuring all campaigns are executed with the latest industry standards and best practices. Innovation and Trends: Stay on top of the latest developments in digital marketing technology, targeting and measurement ensuring that campaigns are innovative, competitive, and accountable. Qualifications University degree in Marketing, Advertising, Economics, or a related field, or around 4 years of experience planning and executing digital advertising campaigns. Experience with campaign management tools, analytics platforms, and social media advertising tools. Strong analytical skills, with the ability to interpret data and derive actionable insights. Attention to Detail, highly meticulous and rigorous in campaign management and reporting to ensure accuracy and efficiency. Ability to adapt and thrive in a fast-paced, constantly evolving digital landscape. Fluent in both English and Portuguese, with excellent written and verbal communication. Additional information Why join us? Because we offer reasons such as:
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