The Demand Planner is responsible for managing the portfolio demand plan at multiple levels of aggregation, using statistical models within SAP APO, and utilizing insights from Sales, Marketing, and Finance. The Demand Planner ensures alignment across all facets of the company, including sales targets and financial plans. The Demand Planner works closely with his/her peers in Red Bull North America (RBNA), as well as his/her manager to develop, optimize, and drive best practices with focus on continuous improvement.