Sofia, Bulgaria
13 hours ago
Customer Value Enabler

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections,  where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

The Customer Value Enabler contributes to creating value to the patient journey in the specific disease area through supporting and enabling the Bulgaria Patient Journey Partners (PJPs) in implementing successful strategies for the ecosystem in line with Roche Code of Conduct and principles. The role is also accountable for ensuring collaboration with the respective disease area networks, cross-functional team, Global Product Strategy (GPS) as well with local enablers to identify new opportunities, initiatives and solutions to answer local needs and to drive value for the patients.

Your Responsibilities

Responsible for maximizing the potential of the pharmaceutical business by planning, developing and implementing the marketing plan for a disease area or initiative. Monitoring, measuring, learning and adapting to drive for success through delivery of prioritized work packages with the goal of delivering better outcomes for more patients, faster

Collaborates with the PJPs in Bulgaria where needed to provide the support required to enable regional/global networks to identify or share new opportunities, initiatives and co-create solutions that answer local needs and  drive value for the patients and disease area stakeholders in Bulgaria

Leads projects across strategically aligned therapy areas

Builds meaningful customer partnerships to understand challenges and build insights

Demonstrates entrepreneurship and innovation in co-creating solutions to customer challenges

Contributes and leads on to development of strategic plans and goals

Digital Communication Enablement exploring omni-channel customer experience

Supports the Bulgaria PJPs in setting the disease/therapy area or other relevant communication strategy and creation/adaptation of local Therapeutic Areas messages / materials/ communication content for digital platforms in collaboration with the Communication and Multichannel Excellence Enabler

Network Enablement through participation in cross-functional teams and CoPs

Collaborates closely with the Communication and Multichannel Excellence Enabler, the Business Analytics Enabler and patient advocacy groups Enabler to ensure effective digital communications

Collaborates with other local Enablers and the network to create value for the ecosystems in Bulgaria

Who You Are

You hold a MSc. Degree in Pharmacy, Medicine or Life Science

You built a minimum of 3 years of work experience in Pharmaceutical industry, and therapy area engagement relationship management. You have knowledge of pharmaceutical industry competitive landscape, life cycle management process, and relevant therapeutic areas

You built experience in the principles and techniques of marketing analytics, business planning, forecasting, digital communication through Multi or Omni-channel campaigns. You have knowledge of digital landscapes and content creation

You are customer centric, built advanced stakeholder management and influencing skills. You partner with internal and external entities to increase adoption of the patient journey approach

You have a growth mindset, are collaborative, and you apply “servant” and cross-functional leadership

You are analytical, think strategically, and are able to priorities and manage multiple projects simultaneously

Who we are

A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.


Let’s build a healthier future, together.

Roche is an Equal Opportunity Employer.

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