Mexico City, MEX
19 days ago
Customer Marketing Manager
Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. **The Team and Role:** Join Logitech's thriving marketing and sales team in Mexico, contributing to our innovative business group specializing in E-commerce and Retail Sales. Experience the dynamic atmosphere and exciting initiatives happening within our group.This role is responsible for helping our organization drive sales in assigned channels through marketing activities that leverage both the account;s and Logitech’s marketing plans. You are a data expert and curious about how the data can help our sales team enhance growth. The Customer Marketing Manager core responsibility is to improve presence, market share and also sell-out of the category on our DTX, E-retailers / Etailers platforms by driving fundamentals (ePOS & traffic) as well as integrated online marketing campaigns. While we support remote work, we are looking for candidates located in or near Mexico city to support our key customers and sales team. **Your Contribution:** Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you’ll need for success at Logitech. In this role you will: Build data & insights driven eTail customer plans + Partner with our Etailers to get data, insights and full understanding of their marketing ecosystem and capability + Analyze all data and insights available (Market share, TAM, trends, sales, content, competition, shopper insights, traffic etc.) to identify business opportunities: + Develop customer-focused marketing plans that align with category and global strategies. + Build Advertising plans according to global strategies and take leadership with agencies. + Align DCS/SOs and soft targets with NAMs and Head of eTail, and provide an annual plan and quarterly forecasts. + Run monthly & quarterly reviews internally & externally. Share learning back to region to fuel the regional best practices + Drive ASP up, thru Attachment and Cross-sell tactics + Manage day-to-day business by activating all Etailers platform, marketing & media tools: + Maximise traffic to our products’ pages, thru Retail Media i.e Site placements, Search, SEO, Events, Brand store and leveraging Logitech Digital marketing too + Translate Category strategies in CM plans, using global blueprints + Define & optimize range opportunities by seller/customer w. HoE + Execute and Drive NPI and Run-rate business by: + Using tech tools to monitor KPIs & data to open opportunities + Coordinating across Category Mkg, NAM, Trading Partner (Disti/reseller) and Customer/Platform + Driving ePOS fundamentals, content syndication, Ratings & Reviews with eTail Ops specialists where available + Planning and executing promotions - aligned to the brand and customers commercial calendar **Key Qualifications:** For consideration, you must bring the following minimum skills and experiences to our team: + **Fluency in English is a requirement.** + You will have previous experience in eCommerce & Digital Marketing, gained from working at an Etailer (must) and for a brand (plus). + eRetail Media (eCommerce Advertising) & eMerchandising expertise (Online assets, SEO optimized copy, PaidSearch, Display, Navigation etc.). + In-depth understanding of online reseller landscape, best practice & familiar with major Etailers platforms. + Strong analytical skills and data-driven thinking i.e. excel in playing with KPIs like sales data, channel margin, rebate, and market share, and is advanced in Excel. + Proactive, energetic, self-starter with a hands-on approach to the business and results-oriented. + Stellar communication skills to manage multiple projects & various stakeholders. + Consumer and customer-centric. + Passion to be on a team with the vision to enhance the culture through how we communicate, connect and collaborate. **Preferred Qualifications:** + Some Sales experience (forecasting, monitoring, reporting business metrics, selling consumer products). + Business and negotiation acumen. + Pre-experience in matrix organization. Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location. All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability. If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible. Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location. All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability. If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.
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