Customer Engagement Manager (Brand Manager)
Location: Bucharest, RomaniaFlexible working: HybridJob type: Permanent, Full-time30% travel expected inside the countryAbout the job
As Customer Engagement Manager (Brand Manager) within our Immunology Team, oversees the strategic planning, development, and implementation of marketing activities for our products. The Brand Manager will play a pivotal role in ensuring the brand's success by driving market share, improving brand awareness, and aligning marketing strategies with business objectives.
We are an innovative global healthcare company with a focus on immunology that extends to innovation in diabetes and transplant medicine. Across different countries, our talented teams are determined to deliver a best-in-class customer experience using the best of digital, artificial intelligence and personal know-how. We pursue progress to make a real impact on millions of patients around the world.
Main responsibilities:
Develop the local Customer Engagement (Brand Plans) strategic and operational plans in collaboration with medical, customer experience teams and key support functionsDefine brand positioning, messaging, and implement marketing campaigns across various channelsAnalyze market data to drive insights and make actionable decisions for business growthPrepare and manage the annual brand marketing budget, tracking financial performance metricsCollaborate with MCO Brand team to implement regional strategy and content roadmap at country levelBuild relationships with Key Opinion Leaders, healthcare professionals, and scientific societiesLead pre and post launch activities to maximize product potential in the marketEnsure team members have necessary knowledge and tools for effective customer engagementAbout you
Education:
University degree (medical field preferred) with additional education in Business Management or Marketing considered an advantage
Experience and knowledge:
Experience in pharmaceutical industry in Marketing / Customer Experience areaProficiency in strategic analysis, planning and project managementSkills and Competencies:
Strong analytical skills with ability to use tools to improve customer engagementExcellent communication and cross-functional collaboration abilitiesSolution-focused mindset with creativity in problem-solvingLanguages:
Fluency in Romanian and English, both written and spoken.Why choose us?
Bring the miracles of science to life alongside a supportive, future-focused team.Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.#LI-EUR
Pursue progress, discover extraordinaryBetter is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!