Johannesburg, ZAF
27 days ago
Creative Director
**Company description** Publicis Groupe is a global leader in communication. The Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. **Overview** The successful candidate needs to be a leading light for both clients and agency colleagues; a self-starter with the ambition to match. They will be required to provide a vision, be an inspirational leader and a tenacious salesperson. As a Creative Director you will help lead our passionate, multi-talented studio guiding all members to deliver exceptional, integrated concepts to exceed client briefs and expectations. A Creative Director is a thought leader within the agency, so they can expect to be craft-led, strategically driven, and platform neutral conceptual thinkers with a desire to transform brands by creating beautiful, intuitive, and human-centred products and experiences. The individual must be tuned into all aspects of South African popular culture and the platforms and media it plays in, as well as have a strong point of view on what it takes to win in this space. **Responsibilities** + You will lead agency/client brainstorms & workshops to determine KPI’s, strategic direction and set ways of working to maintain client relationships + Drive integration, with weighting on digital platforms + Scope, plan & manage the creative process on projects + Manage & mentor creative teams + Work with other disciplines (Strategists, Developers, Media, Accounts, etc.) to ensure cohesive team integration, and alignment with broader business objectives + Be a champion for innovation on every project you touch + Play an active role in campaign planning + Drive real-time optimisation of the work in partnership with strategy and media + Participate in pitches for new business + Define the direction for overall campaigns + Manage multiple projects simultaneously + Generate ideas and sell them into clients and other members of the team + Mock up creative ideas + Create across multiple channels + Consistently produce creative elements against a deliverables list + Lead brainstorms & conceptualisation + Oversee the craft. Whether it be the writing, design of an idea etc. + Compile presentations for clients/figure out new ways of selling + Attend client briefings & presentations + Demonstrate thought leadership by keeping updated on industry trends **Qualifications** + **Must have 10+ years’ experience** + Highly conceptual individual (Must demonstrate with at least 5 projects) + Demonstrate exceptional strategic thinking (Provide 3 examples) + Must have led the conceptualisation and execution of TTL campaigns and pure digital campaigns (Show minimum of 4 examples) + Must demonstrate an understanding of digital platforms + Track record of winning international and local awards i.e. Cannes, One Show, Loeries, Clios, Bookmarks etc. + Show at least 1 international and 1 local gold medals + Demonstrate how you’ve previously dealt with conflict + In-depth working knowledge of existing and emerging technologies & platforms **Additional information** **BUSINESS KPI’s** + Must demonstrate examples of leadership skills & problem solving + A strong understanding of best practice interaction and visual design principles + Must be able to oversee 7-8 projects. Or work on one sizable and two small size project at any one time with oversight. + Have the ability to attend every review on a project with new 3 ideas. + Oversee projects and manage and grow the team through the process **THE PERSON** + Good understanding of influencer, Mobile, Podcast, out-of-home, guerrilla, activations and direct marketing + Great time management + Demonstrate ability to work under immense pressure & meet tight deadlines + Adept problem-solving skills + Strong communication skills with ability to provide rationales for creative choices made + Strong presentation skills + Able to work with team members & delegate effectively + Understand the client’s business requirements, and understand how our services should be applied to solve business problem + Sell an idea or campaign internally and externally
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