As a part of Learfield Studios team and initiative, the Content Producer is an important role on the ground that assists in the development and production of original and branded content-driven executions in partnership with the school. Working closely with the on-site sales team, they will collaborate with the athletic departments, school production teams, and local staff to help ideate, create and execute a robust original and branded content offering and calendar that will increase fan engagement across school athletic handles as well as generate revenue opportunities for local Learfield sales staff.

Responsibilities:

Assist and sometimes lead creation of episodic video and social content in partnership with school teams to drive fan engagement across social channels and generate incremental revenue opportunities for local sales Lead creation of custom branded content (sponsorship and integration) for local property sales staff to drive additional advertiser solutions for LEARFIELDContribute to the creation of content including but not limited to multimedia audio/video, motion graphic, static graphics, podcasts/audio, live streams, etc. across multiple digital platformsManage and spearhead relationships between athletic department content team, LEARFIELD local sales teams and national salesFacilitate communication with Athletics, SIDs, Coaches, Assistant and Deputy ADs to produce series and integrate athletics priorities into content strategyCollaborate closely with athletic department and sponsors to create custom branded content that delivers on all stakeholders voice, tone, and brand objectivesContribute to research, pre-production, production, post production, distribution, and analysis for all proactive and reactive series executed by LEARFIELD StudiosAid Property and Athletics in creating optimal content strategy and plan to increase fan engagement, hit key narrative storylines and generate revenue locally & nationallyAssist in the creative development for all Learfield led original content seriesGenerate ideas for brand integration video series for local and national sales and attend client pitches and productions, as neededElevate video production including assisting and occasionally leading the production of LEARFIELD narrative, serialized shoots on-siteUtilize data and assist in developing LEARFIELD Studios content strategy and proactive full-year content calendarCreate pre-sale content presentations including estimated performance, distribution strategy, and creative synopsisTrack, analyze, and evaluate performance of all campaigns to create and present recaps to partners, sales, and leadershipAbility to lead distribution kick-off calls, formulate full distribution plans and manage distribution through end of series, including recapping performance and communicating insights to shareholders.Opportunity to manage on-site team members, as available

 Qualifications:

Minimum 4+ years of work experience in the sports or entertainment industry focused on creating, writing, producing, directing and editing video contentMust have previous experience with shooting, directing and editing videoAdvanced knowledge of graphic, motion design, photography, and video editing/production (including Adobe Creative Cloud)Minimum 4+ years of experience successfully working in a creative production environmentMinimum 4+ years of experience in developing creative content that has driven engagement and resultsPrefer previous experience in sports industry and ideally in college athleticsExperience creating content for multiple social platforms with a clear understanding for what works best on specific social media channelsAbility to meet deadlines in a fast-paced, dynamic environmentProven ability to collaborate with other content creators and stakeholders

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.